Digital Marketing Agency experience is a must.

Yellodrive Marketing is a dynamic and rapidly growing digital marketing agency based in India. We specialise in providing innovative digital marketing solutions to help businesses achieve their online goals. With a focus on creativity, data-driven strategies, and client satisfaction, we have established ourselves as a leading player in the digital marketing industry.

Role Description

This is a full-time on-site role for a Head of Performance Marketing in the D2C Industry located in Noida and Dehradun. The Head of Performance Marketing will be responsible for managing the day-to-day tasks associated with performance marketing and management, team leadership, web analytics, and utilizing analytical skills to drive growth and manage client relationships.

Qualifications

• Managing the team of product sales managers and Inbound sales representatives.
• Creating a vertical-wise sales roadmap with clearly defined Revenue, P&L and Strategic value ● Defining annual sales goal for the team and measuring progress
• Mentoring, guiding the sales team achieve their goals and monitoring the processes and progress ● Reviewing account wise product usage metrics by account with the sales team
• Client Acquisition: Identify and target potential clients, including B2B and B2C businesses, and develop strategies to acquire new clients for our digital marketing services.
• Sales Strategy: Develop and implement effective sales strategies to meet and exceed sales targets, including revenue and client acquisition goals.
• Client Relationship Management: Build and maintain strong, long-lasting client relationships by understanding their needs, providing solutions, and ensuring high client satisfaction.
• Product Knowledge: Stay up-to-date with the latest digital marketing trends and technologies to effectively communicate the value of our services to clients.
• Sales Presentations: Prepare and deliver compelling sales presentations to potential clients, showcasing our digital marketing capabilities and the benefits of working with Qwerty Brands Solutions.
• Sales Collateral: Create sales collateral, proposals, and contracts to support the sales process.
• Develop and execute end-to-end direct-to-consumer strategies to drive online sales and customer acquisition.
• Collaborate with cross-functional teams to ensure seamless D2C operations, including inventory management, order fulfillment, and customer service.
• Implement best practices in website management, user experience, and conversion rate optimization.
• Create and execute retention strategies to enhance customer lifetime value. Plan and implement weekly push campaigns on WhatsApp.
• Analyze customer data to identify trends, preferences, and opportunities for personalized communication and engagement.
• Conceptualize and execute targeted marketing campaigns to increase brand awareness and drive online traffic.
• Develop and execute ideas for offline events, coordinating with sales and operations teams for on-ground requirements.
• Collaborate with the creative team to develop compelling content, visuals, and messaging aligned with the brand’s values and objectives.
• Utilize digital marketing channels, including email marketing, social media, and performance marketing, to achieve campaign goals.
• Collaborate with the tech team to ensure the daily functioning of the website. Update product details, run offers on upsell apps, and integrate affiliate apps if required
• Monitor key performance indicators (KPIs) to measure the success of D2C operations and marketing initiatives.
• Provide regular reports and insights to the leadership team, highlighting areas for improvement and optimization.
• Minimum 6 years of proven track record for delivering results in D2C space

Benefits:

• Competitive salary
• Opportunity to work with a dynamic and innovative team.
• Collaborative and inclusive work environment.
• Its a permanent work from home

How to Apply: If you are a motivated and passionate individual with a strong background in digital sales and a desire to work in a thriving digital marketing agency, we encourage you to apply. Please send your resume and detailing your relevant experience to aman@yellodrive.com

Join us at Yellodrive Marketing and be a part of our mission to drive digital success for our clients.

• IndustryAdvertising Services

Employment Type

Full-time