Business Development And Marketing Strategist (Remote)

Business Development And Marketing Strategist | WirSys Limited | Canada

About WirSys

WirSys is a growing technology company specializing in IC design and wireless systems. We are seeking a proactive, resultsoriented Business Development and Marketing Manager to drive our growth strategy, foster strong client relationships, and enhance our market presence.

Strategic Growth and Market Expansion

• Develop and execute data-driven marketing strategies to boost brand awareness and client engagement.

• Leverage digital channels (SEO, content marketing, social media) to connect with target audiences.

• Identify opportunities for growth through new partnerships, client acquisition, and regional expansions.

• Oversee the creation of marketing collateral and manage WirSys’s online presence.

• Create a roadmap for future market entry into Southeast Asia, including analysis of potential challenges and opportunities.

Collaboration and Communication

• Align business development and marketing initiatives with cross-functional teams.

• Collaborate with technical staff to ensure services are effectively represented in client-facing materials.

• Represent WirSys at industry events and networking opportunities.

Market Research and Insights

• Conduct in-depth market research to identify emerging trends, customer needs, and business opportunities.

• Provide regular reports on business development activities, including progress toward goals.

• Utilize analytical tools (e.g., Tableau, Power BI) to extract actionable insights and guide strategic decisions.

Education and Expertise

• Bachelor’s degree in Business Management, Marketing, or a related field.

• Advanced degree (e.g., Master’s in Marketing, Business Analytics, or Business Computing) or equivalent qualification in a related field.

• Specialization in Digital Marketing and International Business will be considered a significant asset.

Professional Experience

• A minimum of 5 years of experience in business development, marketing and strategic planning marketingmanagement, preferably in the technology sector.

• Proven success in driving business growth through targeted strategies, innovative marketing approaches, and a strong focus on client acquisition and relationship management.

• Demonstrated experience in developing and executing multi-channel marketing strategies, utilizing SEO, social media, content marketing, and digital analytics to reach and engage key audiences.

• Skilled in strategic planning and market analysis, with the ability to identify new business opportunities and implement data-driven growth strategies that align with overall business objectives.

• Hands-on experience in client acquisition, negotiation, and contract management, with a track record of closing deals and fostering long-term client relationships.

• Familiarity with technical aspects of the technology industry, including wireless systems and IC design, enabling effective collaboration with technical teams and translation of complex solutions into client-focused value propositions.

Skills and Abilities

• Strong analytical and problem-solving skills with a strategic mindset.

• Exceptional communication and interpersonal skills.

• Demonstrated negotiation skills with a focus on win-win outcomes.

• Proficient in project management, with the ability to oversee initiatives from planning to execution.

• Comfortable working both independently and within a team-oriented environment.

Personal Attributes

• Entrepreneurial and growth focused.

• Motivated, with a strong work ethic and results orientation.

• Adaptable in a fast-paced, dynamic environment.

• Strong ethical standards with cultural sensitivity.

Job Types: Full-time, Permanent

Pay: $70,000.00-$80,000.00 per year

Benefits:

• Dental care
• Extended health care
• On-site parking
• Paid time off

Schedule:

• Monday to Friday
• Weekends as needed

Education:

• Master’s Degree (preferred)

Experience:

• Marketing: 5 years (preferred)

Location:

• Nepean, ON (required)

Work Location: Remote

Application deadline: 2025-01-15

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home