Uplers
Digital Marketing Expert (Remote)
Digital Marketing Expert | Uplers | Worldwide
Job Description:
As an SEO & SEM Expert (SME), you will play a pivotal role in overseeing the strategic SEO & SEM initiatives, ensuring the highest level of campaign performance, and facilitating effective client communication.
Your expertise will guide your team to achieve exceptional results in on-page, off-page, local, technical SEO, and Paid marketing campaign performance and optimisation providing insights into the best strategies and tactics to achieve overall business objectives.
Strategic Oversight:
● Provide leadership and guidance in the development of comprehensive SEO & SEM strategies for client campaigns.
● Analyze website performance, identify opportunities, and define long-term SEO & SEM objectives.
Campaign Management:
● Oversee and manage multiple SEO & SEM campaigns, ensuring they align with client goals and industry best practices.
● Monitor and track project progress, proactively addressing any issues that may arise. Team Supervision:
● Mentor and train SEO & SEM Analysts, fostering their growth and skill development.
● Coordinate with cross-functional teams to optimize website performance. Client Communication:
● Act as clients’ primary point of contact, effectively conveying campaign progress, results, and recommendations.
● Manage client expectations regarding organic and paid performance and business growth. Ver.: 1.2 Performance Analysis:
● Review and assess SEO & SEM Analysts’ work, providing constructive feedback and meeting quality standards.
● Define and monitor KPIs to measure the success of SEO& SEM initiatives. Innovation and Strategy:
● Stay updated on the latest SEO & SEM trends, algorithms, and industry developments.
● Brainstorm and introduce innovative SEO & SEM tactics and growth strategies based on client niche and goals. Reporting and Insights:
● Review website performance reports and share suggestions/feedback. Walkthrough report to the client.
● Analyze traffic and keyword trends, and offer the client valuable insights and actionable recommendations.
● Customize reports for e-commerce clients, focusing on keywords, traffic, and customer acquisition. Collaborative Approach:
● Collaborate with SEO & SEM Analysts to ensure effective technical and on-page SEO, content optimization, and link-building strategies, paid campaign management, and Strategy building. As the SEO & SEM Expert, you will be instrumental in ensuring the success of clients’ SEO & SEM campaigns, fostering a culture of innovation, and maintaining the highest standards of excellence. Your strategic vision and leadership will drive exceptional results and continued growth of our entire department.
Job Types: Full-time, Permanent
Salary: ₹55,000.00 – ₹65,000.00 per month
Benefits:
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
- Work from home
Schedule:
- Monday to Friday
- Morning shift
Experience:
- Digital marketing: 8 years (Required)