Digital Marketing Expert (Remote)

Digital Marketing Expert | MAI | Worldwide

Job Description:
We are seeking a Digital Marketing Expert with a strong background in financial services marketing, lead generation, and sales funnel creation. The ideal candidate will excel in developing innovative strategies using advanced tools like Salesforce, HubSpot, and email/text marketing to generate sales and build lasting client relationships. This is a critical role that requires both creative vision and technical expertise to drive measurable results in the competitive financial services industry.

Key Responsibilities:

• Financial Services Marketing Expertise: Develop marketing campaigns tailored to the financial services sector, focusing on client acquisition, retention, and product promotion.
• Lead Generation & Funnel Creation: Design and execute strategies to generate high-quality leads and build sales funnels that convert, driving measurable business growth.
• CRM & Marketing Automation: Utilize Salesforce and HubSpot to manage customer relationships, automate workflows, and deliver targeted campaigns that nurture leads and drive sales.
• Email & Text Marketing: Craft and optimize email and SMS campaigns specifically designed for financial services audiences to increase engagement and conversions.
• Strategy Development: Create comprehensive digital marketing strategies to increase brand visibility, engage audiences, and achieve sales objectives.
• Social Media Management: Develop and grow client social media presence across platforms like Facebook, Instagram, LinkedIn, YouTube, TikTok, and more, with a focus on financial content.
• Google Ads & PPC Campaigns: Strategically manage Google Ads and PPC campaigns to maximize ROI, driving traffic and conversions within the financial services market.
• Content Marketing: Produce compelling, industry-specific content that communicates trust, expertise, and value to target audiences.
• SEO & Website Optimization: Implement SEO strategies to improve organic search rankings and increase traffic to financial services websites.
• Data Analytics & Reporting: Leverage tools like Google Analytics, SQL, Salesforce, and HubSpot to analyze campaign performance, draw actionable insights, and optimize results.
• Campaign Optimization: Conduct A/B testing to refine strategies for financial product promotion, lead generation, and client engagement.
• Regulatory Compliance: Ensure all marketing activities adhere to compliance standards specific to the financial services industry.
• Trend Monitoring: Stay informed on trends in digital marketing and financial services to adapt strategies and maintain a competitive edge.

Qualifications:

• Proven success in digital marketing with experience in the financial services industry.
• Expertise in lead generation, funnel creation, and targeted marketing strategies for financial products and services.
• Proficiency with Salesforce, HubSpot, and other CRM and marketing automation tools.
• Strong skills in Google Ads, PPC, SEO, email marketing, and text marketing.
• Familiarity with compliance requirements for marketing in financial services.
• Analytical skills and experience using data analysis tools such as SQL and Google Analytics.
• Excellent written and verbal communication skills, with an emphasis on clear and persuasive messaging.
• Ability to manage multiple projects in a fast-paced, collaborative environment.
• A creative mindset and passion for leveraging digital strategies to drive results in financial services.

Why Join Us?
This is your chance to make a meaningful impact in the financial services industry by combining cutting-edge digital marketing strategies with a deep understanding of financial solutions. Join a dynamic team and use your expertise to drive success and shape the future of marketing for financial services.

Apply now and take your career to the next level!

Job Types: Full-time, Part-time

Pay: ₹9,710.04 – ₹40,993.14 per month

Expected hours: 40 per week

Benefits:

• Health insurance
• Paid time off
• Work from home

Schedule:

• Monday to Friday
• Night shift
• Weekend availability

Supplemental Pay:

• Performance bonus
• Yearly bonus

Education:

• Bachelor’s (Preferred)

Experience:

• Digital marketing: 3 years (Required)
• Salesforce Marketing Cloud: 3 years (Required)
• Marketing automation: 3 years (Required)
• Marketing Funnels: 3 years (Required)
• Email marketing: 3 years (Required)
• Text Marketing: 3 years (Required)
• B2B Marketing: 3 years (Required)
• Event marketing: 3 years (Required)

Language:

• English (Required)

Shift availability:

• Night Shift (Required)

Work Location: Remote

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home