Blanca Morataya | Pangian
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Blanca
Advertiser, Marketer and Interior Designer
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blancamorataya
United States Of America
English, Spanish
El Salvador
Master's degree
IEDE
Business Asministration and management
Accountability, Balance, Capability, Commitment, Communication, Dedication, Empathy, Enthusiasm, Friendship, Inspiring, Integrity, Patience, Perseverance, Personal Growth, Proactive
Arts, Blogging, Dancing, Going to movies, Home Repair, Playing music, Reading, Tutoring Children

I have more than 20 years' experience in marketing, interior design and 15 years' experience in advertising. I have worked with most business categories like: automotive, banking, retail, real state, pharmaceuticals, beverages, academies, clothing, fast food, among others.
With multinational brands like: McDonald's, Toyota, Nestlé, Abbot, Colgate/Palmolive, Coca-Cola, etc.

Advertising, Analytical Skills, Budgeting, Business management, Customer Relationship Management (CRM), Customer Service, Digital Marketing, Digital Media, Event Planning, Integrated Marketing, Market research, Marketing, Marketing Strategy, Media planning, Online Advertising, Organization, Social media, Strategic Planning
Marketing/Social Media
> 10 Years of experience
Customer Service
> 10 Years of experience
Full-Time
Yes!

I am an American Citizen, currently living in El Salvador. With 15 years’ experience in advertising, marketing, management and sales, working with multinational brands such as McDonald´s, Toyota, Walmart, Nestlé, L´Oreal, among others, as an Account Director, New Business and Media Director. Besides that, I had a 12 years’ experience in Interior Design, sales and marketing, both commercial and residential design in Dania, Florida USA and El Salvador.

Media & New Business Director
Avance WWP / El Salvador
-Manage the media department with 18 employees and 46+ brands: Multinational and local, with a year billing over US$10M
-Work with DAN/CARAT and Publicis One: StarCom, Zenith and Spark Foundry as our media networks
-Manage an automotive distributor in 5 countries in Central America
-Manage and present the New Business accounts with the CEO
-Manage the public and private media biddings. Latest won bids: Coca-Cola (2018) for El Salvador with StarCom and a brand new local bank (2019) for CARAT
-Work holistic marketing and advertising strategies for some clients
-Digital media and marketing strategies
-Developed consumer ecosystems for their buying journey

Experience