This user has not added any information to their profile yet.
High Street TV – Multi-Channel Retailer - Harrogate
May 2016 – Current
High Street TV is a Multi-Channel retailer with a growing International business. My first invention for the group was their first major export success, resulting in £10million revenue in 2018 from Japan alone, with a forecast of £20million for 2019.
PRODUCT DEVELOPMENT AND CATEGORY MANAGER - FITNESS
Headed up Product Development for Fitness Equipment across our Domestic and International territories with a particular focus on bringing innovation in-house and increasing our IP portfolio.
- Total autonomy for the Product Development Strategy and Process
- 1 direct (3D design) and 1 in-direct (admin) report
- Daily “client-facing” communication with domestic and International customers
- Constant communication with other touch points in the business – creative, editing, marketing, sales, operations, finance
- Gave regular, and successful, “pitch” presentations to the board of Directors
- Invented 4 unique and innovative products designed to disrupt the home fitness market and entice international distributors
- Achieved Outstanding Contribution Award 2017
- Achieved Rising Star Award and “Star on the street” Employee Award 2016
- Increased the prominence of the Fitness Category which represented 1/4 of the Group’s 2018 total revenue (with their primary focus on Small Domestic Appliances – SDA). Fitness is expected to represent 1/3 of a larger budget in 2019.
- Responsible for cradle-to-grave development
- Developed products to suit our customer and DRTV channels – adept at adjusting the specification to match value proposition e.g. gimmicky and fun or premium and durable
- Tested a crowdfunding platform which resulted in the most successful Fitness campaign on Kickstarter UK
JLA - Commercial equipment supplier – Ripponden
June 2015 – March 2016
JLA’s Catering division achieved revenue figures of £26m in FY15. My role as Catering Product and Proposition Manager was to build momentum with both short and long term growth strategies and tactics in line with an accelerated growth plan.
PRODUCT AND PROPOSITION MANAGER - CATERING
Simplified the product offering for the sales team and the customers and subsequently introduced new solutions expected to be worth £2.5m in FY16.
- Defining new product development based on market research and company’s market and acquisition strategy
- Commercially focused role, with p&l responsibility and accountability for peaks & troughs
- Introduction of new products and propositions aligned with company strategy
- Campaign management across multi-functional teams
D3O - Smart Materials Company – Portslade
November 2011 – June 2015
As a VC backed company, D3O was on an accelerated growth path since I started in 2011. In that time we grew the company from £2.4million (2012) to £9.1million (2014).
PRODUCT & MARKETING MANAGER
October 11 – June 2015
Managing a team of two, responsible for defining the product development strategy (securing c. £1.5 million for development roadmap and £700k for Marketing), sales and marketing support tools, pricing and company-wide product training.
- Defining new product developments based on market research and company’s distinctive and unique technologies
- Presenting product innovations to prospective and existing customers
- Owning complete life cycle of unique and innovative products
- Performing sales, trend, profitability and product line analysis
- Researching, reviewing and reporting on competitors and rival products