Vittorio Ravano | Pangian
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Vittorio
Result oriented, E-Commerce and digital marketing professional with experience (more than 5 years). Knowledge of digital ecosystem, practices, with background of marketing communications.
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Vittorio
Italy
English, Spanish, Italian
Spain
Bocconi University
Economics and Management
Accountability, Achievement, Adaptability, Adventure, Affection, Altruism, Calmness, Cooperation, Efficiency, Family, Friendship, Humble, Inspiration, Proactive, Teamwork
Arts, Basketball, Chess, Football, Graffiti, Gymnastics, Hiking/backpacking, Listening to music, Photography, Travel

I'm the son of European Union: born in Italy, I studied in the Netherlands and lived in Germany and Spain. I am a digital guy, I do not remember my life without a computer. Yet I remember the 56k and how at home we could not get any phone calls when I was connected. Digital marketing is my passion and what drives me every morning.

Analytics, Channel marketing, Content marketing, Digital Communication Strategy - Digital Electronics, Digital Marketing, ECommerce, Pacing - Paid Search Strategy, Social Media Marketing
Marketing/Social Media
5 - 7 Years of experience
Project Management
5 - 7 Years of experience
Full-Time, Part-Time, Contract
Yes!

DIGITAL MARKETING & E-COMMERCE COORDINATOR | Royal Caribbean Cruises Ltd. | Barcelona | Sept. 2018 - Mar. 2020.

o Definition and deployment of digital marketing strategy across Royal Caribbean and Celebrity Cruises brands’ touchpoints.

o Digital campaigns implementation and activation on all paid media channels, e.g. social media, SEM, display, etc.

o Management and improvement of Spanish, Italian and French website including SEO, ecommerce funnel and conversion rate optimization. +55% online sales YoY. o Analytics, reporting and data activation for DACH, Italy, Spain and France markets.|

DIGITAL MARKETING & COMMUNICATION SPECIALIST | Hyundai Motor Europe GmbH | Frankfurt am Main | Jun. 2016 - Aug. 2018.

o Project managing of omnichannel communication campaigns, including production of digital assets, TVC, imagery (e.g. All-New i30, All-New KONA, All-New Kona Electric, All-New Tucson, etc.).

o Define digital strategy across brand’s touchpoints and identify digital positioning of product portfolio. o Social media marketing and activation of influencers activities.

o Analytics and reporting Digital performances for Hyundai in Europe (28 markets).|

JUNIOR ANALYST | Osservatori Digital Innovation Politecnico di Milano | Milan | Apr. 2015 - Mar. 2016.

o Managing, coordinating the deployment of ad-hoc consultancy and research projects related to Digital and Mobile marketing ecosphere.

o Consulting Italian B2c companies on Mobile Transformation strategies.

o Assessing the Mobile and Digital Advertising market in Italy in partnership with Interactive Advertising Bureau Italy (iab).

o Investigating disruptive trends and new business opportunities in Internet Media and Social Media. |

COFOUNDER | Superground | Milan | Nov. 2014 - Mar. 2015.

o Managing and launching the company activities.

o Defining and implementing startup Marketing strategy.

o Managing relationships with external and internal stakeholders.

o Identifying new partnerships/sponsorships opportunities.|

Experience