Marketing Manager (Remote)

Marketing Manager | MIFM operations Pvt Ltd | India

The responsibilities of a marketing manager can vary depending on theorganization and its specific needs, but generally include the followingkey aspects:

• Developing Marketing Plans and Strategies:
• Formulating comprehensive marketing strategies to achieve businessobjectives.
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Marketing Manager | MIFM operations Pvt Ltd | India

The responsibilities of a marketing manager can vary depending on the organization and its specific needs, but generally include the following key aspects:

• Developing Marketing Plans and Strategies:
• Formulating comprehensive marketing strategies to achieve business objectives.
• Conducting market research to understand customer needs, market trends, and competitor activities.
• Identifying target markets and devising effective marketing campaigns to reach them.
• Managing Marketing Campaigns:
• Overseeing the execution of marketing campaigns across various channels (digital, print, events, etc.).
• Setting clear objectives for campaigns, monitoring their performance, and adjusting strategies as needed.
• Collaborating with creative teams and agencies to develop impactful campaign materials.
• Brand Management:
• Maintaining brand consistency across all marketing initiatives and communication channels.
• Developing and implementing strategies to enhance brand awareness and perception.
• Monitoring brand health metrics and conducting brand audits as necessary.
• Digital Marketing and Online Presence:
• Utilizing digital marketing techniques such as SEO, SEM, PPC, email marketing, and social media to drive traffic and engagement.
• Optimizing online content and campaigns for maximum visibility and effectiveness.
• Analyzing digital marketing data to identify trends and insights for future strategies.
• Budget Management:
• Developing and managing the marketing budget effectively.
• Allocating resources based on strategic priorities and expected ROI.
• Tracking expenditures and ensuring campaigns stay within budget constraints.
• Team Leadership and Collaboration:
• Leading and motivating a team of marketing professionals.
• Providing guidance, coaching, and professional development opportunities to team members.
• Collaborating with other departments (sales, product management, finance) to align marketing strategies with overall business goals.
• Performance Analysis and Reporting:
• Monitoring key marketing metrics and analyzing campaign performance.
• Generating regular reports for senior management, highlighting achievements, challenges, and recommendations for improvement.
• Using data-driven insights to optimize marketing strategies and improve ROI.
• Staying Current with Industry Trends:
• Keeping abreast of industry trends, best practices, and technological advancements in marketing.
• Continuously learning and adapting strategies to leverage emerging opportunities in the market.
• Relationship Management:
• Building and maintaining relationships with key stakeholders, including customers, partners, vendors, and media contacts.
• Representing the company at industry events, conferences, and trade shows to promote brand visibility and networking opportunities.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 – ₹30,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift

Supplemental pay types:

• Performance bonus

Education:

• Bachelor’s (Preferred)

Experience:

• total work: 2 years (Required)
• Marketing: 2 years (Required)

Work Location: Remote

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home