Writing
Salary: $₹3,00,000 - $₹6,00,000 a year INR per Year
Job Type: Full time
Experience: Senior Level
MIND A MEND
Digital Content Strategist (Remote)
Digital Content Strategist | MIND A MEND |Worldwide
JD :
- On-Page SEO Optimization:
- Conduct keyword research and analysis to identify relevant terms forwebsite content.
- Optimise existing website pages by incorporating target keywords into...
Digital Content Strategist | MIND A MEND | Worldwide
JD :
- On-Page SEO Optimization:
- Conduct keyword research and analysis to identify relevant terms for website content.
- Optimise existing website pages by incorporating target keywords into content, meta tags, and headers.
- Ensure content is engaging, informative, and aligned with SEO best practices.
- Update and refresh existing content to improve search visibility and user experience.
- Content Development & Collaboration:
- Work closely with designers to create visually appealing and informative illustrations, infographics, and videos.
- Provide clear briefs and direction for visual content that supports blog posts and website pages.
- Embed visual content seamlessly into the content to enhance engagement and understanding.
- Convert existing video transcripts into engaging blog content.
- Website Content Audit & Updates:
- Regularly audit website pages to identify outdated or inaccurate information.
- Update and revise content to maintain accuracy, relevance, and freshness.
- Ensure all website content adheres to brand guidelines and tone of voice.
- Monitor website traffic and identify pages losing traction; optimize them to regain traffic.
- Quora Engagement: 5/5
- Post relevant and valuable answers to questions on Quora.
- Establish a presence on Quora to build brand awareness and thought leadership.
- Monitor and respond to comments and interactions on Quora.
- External Content Management:
- Coordinate with external content writers, providing clear briefs and expectations.
- Review submitted content for quality, accuracy, and adherence to brand guidelines.
- Check for plagiarism using appropriate tools.
- Content Marketing & SEO Expertise:
- Demonstrate in-depth knowledge of content marketing strategies and the role of keywords in SEO.
- Stay updated on SEO trends and algorithm changes to adapt content strategies accordingly.
- Keyword Research & SEO Tools:
- Possess hands-on experience with keyword research and SEO analysis tools (e.g., Google Keyword Planner, SEMrush, Ahrefs).
- Utilise tools effectively to identify high-potential keywords and track SEO performance.
- Website Development Coordination:
- Collaborate with website developers to implement content updates and technical SEO optimisations.
- Communicate effectively to ensure website changes align with content and SEO goals.
- LinkedIn Content Creation:
- Generate engaging and informative content for LinkedIn to attract and engage the target audience.
- Leverage LinkedIn’s publishing platform to establish thought leadership and drive website traffic.
10. Guest Posting and website authority
- Send emails to Journalist/ High Authority websites to consider our content for Guest postings
- Implement strategies that can help increase website authority across all websites of the company
Qualifications:
- Essential:
- Proven experience in content writing, SEO optimization, and content marketing.
- Strong understanding of keyword research, on-page SEO, and content marketing strategies.
- Excellent communication and collaboration skills.
- Ability to work independently and manage multiple projects simultaneously.
- Familiarity with content management systems (CMS) and SEO tools.
- Proficiency in using plagiarism detection software.
- Experience in managing external content contributors.
Additional Considerations:
- While not mandatory, experience with video editing or transcription tools could be beneficial for repurposing video content.
- Familiarity with social media management and analytics tools would be an asset for LinkedIn content promotion.
Job Type: Full-time
Pay: ₹300,000.00 – ₹600,000.00 per year
Experience:
- total work: 3 years (Required)
Work Location: Remote
