Growth Marketer | Boreal River Rescue & Ciel et Bois | Worldwide

Company Overview:

Boreal River Rescue runs rescue training courses across Canada and internationally for outdoor professionals, wilderness guides, whitewater paddlers, first responders, and field workers.

Ciel et Bois is an event venue and cottage rental on 6 acres of wooded land — located just 20 minutes from Ottawa, ON. It’s a gorgeous and unique setting for retreats and gatherings.

Together, our brands are driven by a passion for creating impactful and valuable experiences.

Company Culture and Values

Our work atmosphere is professional and supportive. Our staff have positive attitudes and love travel, the outdoors, and interacting with people.

Inclusivity and respect are important values for us in all of our programs and our work culture.

We’re flexible and open to new ideas and technology.

Our staff are engaged and we strive to continuously improve and provide the best possible experiences for our guests and students

Our ambition is to be an incredible organization to be part of—where employees can be challenged and grow professionally but also have the support and benefits to live a great life outside of work.

Position Overview:

We’re seeking a Growth Marketer to lead the marketing efforts for both Boreal River Rescue and Ciel et Bois. This is a fully remote role, with in-person team meetings held once or twice a year in Ottawa for 2-3 days. This position is highly creative and hands-on—you’ll be responsible for not only developing strategy but also working to execute campaigns, create content, and bring ideas to life.

Key Responsibilities:

1. Creative Marketing Strategy Development:

• Develop and implement creative marketing strategies for Boreal River Rescue’s core audiences (outdoor professionals, first responders, and field workers) and Ciel et Bois’s event and retreat organizers.
• Collaborate with leadership to ensure marketing efforts align with long-term growth goals for both brands.

2. Campaign Management & Execution:

• Lead and manage engaging digital marketing campaigns across social media, email, and SEO to drive growth.
• Create content and manage the day-to-day execution of campaigns—you’ll be both the strategist and the creator.

3. Content Creation & Management:

• Work closely with freelancers and videographers but also create content yourself.
• Manage a content calendar.

4. Partnerships & Outreach:

• Build relationships with creators, outdoor professionals, and event organizers for Boreal River Rescue and Ciel et Bois.
• Identify opportunities to collaborate with creative partners who can elevate both brands’ presence.

5. Sales Support & Funnel Optimization:

• Work with the sales team to develop marketing materials that support lead generation.
• Create landing pages and sales pages
• Build and refine traffic funnels.

6. Data & Performance Analysis:

• Monitor performance and use data-driven insights to refine creative strategies and improve results.

Qualifications:

• 3+ years of experience in marketing, with a focus on digital strategy, content creation, and growth.
• Proven ability to execute marketing strategies from start to finish
• Experience in the outdoor, technical rescue, or hospitality industries is a plus.
• Strong skills in content development and campaign execution.
• Proficiency with digital marketing tools.
• Excellent communication, project management, and collaboration skills.
• A creative, self-starter mindset with the ability to balance strategy and execution.

What We Offer:

• A fun, creative, and dynamic work environment where you can shape the future of two growing brands.
• A flexible, remote-first working environment with team meetups once or twice a year in Ottawa (2-3 days each).
• A friendly, inclusive, and supportive work culture that encourages innovation.
• A full health benefits plan for Canadian employees.
• Opportunities for career growth and leadership as the business expands.
• Competitive salary ($55,000 – $65,000) plus results-based bonuses.

Application notes and next steps:

1. Apply: Send an email to info@borealriver.com with both a cover letter and your CV.

2. Phone Interview: We’ll contact you within 1 week of your application if we choose you for a 10 to 15 minute phone conversation.

3. Video Interview: After the phone conversation, if we choose you for an interview, we’ll contact you to schedule an interview by video conference.

Job Type: Full-time

Pay: From $55,000.00 per year

Work Location: Remote

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home