Softline Solutions
Senior Sem Paid Search Strategist (Remote)
Senior Sem Paid Search Strategist | Softline Solutions |Worldwide
We’re looking for a Senior SEM/Paid Search Strategist with 5+ years ofsolid experience to join a team managing accounts with $14MM+ annualbudgets. Must have lead generation experience working with large budgets;franchise experience preferred but not required.
MUST have EXCEPTIONAL Analytics and Strategy Development Skills.
You MUST be a Subject Matter Expert and up to date with the latest...
Senior Sem Paid Search Strategist | Softline Solutions | Worldwide
We’re looking for a Senior SEM/Paid Search Strategist with 5+ years of solid experience to join a team managing accounts with $14MM+ annual budgets. Must have lead generation experience working with large budgets; franchise experience preferred but not required.
MUST have EXCEPTIONAL Analytics and Strategy Development Skills.
You MUST be a Subject Matter Expert and up to date with the latest Google, MSN , and other paid channels have to offer and how to incorporate these latest offerings into our clients campaigns.
Although the accounts are primarily Search-centric, we’re looking for someone with Video and Display experience who can speak intelligently to these channels both from a strategic and technical standpoint.
Additionally, we need some one with exceptional project and task management skills as you will may be responsible for overall task management and communication with the team.
Qualifications
- 5+ years of solid, hands-on SEM/Paid Search experience
- 5+ years of account management experience
- 2+ years of building and managing Google Display campaigns
- Has managed accounts with multi-million dollar budgets
- Has experience managing complex lead generation campaigns
- Google Analytics Expert and GA4
- Criteo, AdRoll, and Top of Funnel marketing channels
- Proficient in Google Ads, Google Ads Editor, Excel, and/or google sheets
- Ability to communicate effectively with clients and ensure agency-client alignment
- Excellent written and verbal communication skills
- Strong analytical skill (ability to interpret data and provide strategic guidance)
- Creative problem solver with a balance of strategic thinking and detailed execution
- An understanding of search metrics (quality score, CTR, CVR, impression share, etc.)
- Strong time-management skills
- Strong organizational skills
- Fast learner
- Open-minded and willing to learn
- 4-year college degree preferred
- You MUST have AMAZING GA4 Analytical Skills and the ability to link GA4 and Google Ads, Troubleshoot, etc.
- You MUST have EXCELLENT Excel skills with the ability to create AdHoc reports, Analyze Data, etc
You Will Be Responsible For
- Managing and scaling $10MM+ annually, primarily across Google and MSN Ads, but potentially other channels as well.
- Interfacing with C-level execs and providing regular performance updates
- Communicating performance results and providing analysis and insights (must be comfortable with data)
- Strategic recommendations and implementation
- Setting, communicating, and meeting expectations
- Building and maintaining a strong rapport with clients
- Staying ahead of industry trends and leverage emerging capabilities in the digital landscape
- Assist in training/mentoring more junior level SEM managers
- Reporting client/account issues/concerns to your supervisor when necessary
This Job Is Ideal for Someone Who:
- Thrives in a start-up environment
- Can work independently but is also willing to collaborate and is open to new/different ideas
- Seeking to grow and develop with their role but brings at least 7 years of experience to the table
- Has a “can do” attitude but is also willing to ask for help when needed
- Detail-oriented
- Organized
- Fast learner’
Job Type: Full-time
Pay: $100,000.00 – $115,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Flexible schedule
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Day shift
- Monday to Friday
Application Question(s):
- Have you managed monthly ad spend over 100k.
Education:
- Bachelor’s (Preferred)
Experience:
- Customer Facing: 5 years (Preferred)
- Google Analytics: 5 years (Preferred)
- Google AdWords: 5 years (Preferred)
Work Location: Remote
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