Senior Product Marketing Manager Creative Industry (Remote)

Join our dynamic team as a Senior Product Marketing Manager, where creativity, collaboration, and community are at the heart of our mission. This pivotal role is designed for a passionate and experienced individual who is keen to elevate our brand presence in the creative products sector.

Company Overview

Founded by two visionary sisters, our organization is dedicated to inspiring individuals to embrace their creative identities through innovative products and tools. We prioritize fostering a supportive environment for both novice and seasoned creators, while championing independent boutiques. Our mission is rooted in humility and a commitment to positively influence the creative community.

Job Overview

This is a remarkable opportunity for a Senior Product Marketing Manager in a flexible remote environment with a 4-day workweek. Reporting directly to the CEO, you will be instrumental in developing comprehensive marketing strategies, leveraging analytics, and crafting a holistic marketing plan that aligns with our company’s vision. As a critical member of our Core Team, you will lead the marketing department and mentor two team members, playing a key role in our ambitious growth journey over the next four years.

Key Responsibilities

• Formulate strategies to enhance brand equity, loyalty, and visibility.
• Manage social media platforms to ensure cohesive brand representation.
• Conduct research and maintain effective social media strategies to amplify online presence.
• Lead the creation and management of engaging content for the company’s blog and newsletter.
• Oversee daily, weekly, and monthly marketing initiatives and outputs.
• Manage the marketing budget to optimize efficiency and effectiveness.
• Employ analytics to assess customer behavior and enhance user experience.
• Guide and oversee the marketing team, including the marketing manager and content manager.
• Participate in Core Team meetings and contribute to organizational goals.
• Investigate and recommend relevant marketing technologies and tools.

Required Skills

• Demonstrated experience in managerial marketing within the e-commerce domain.
• Familiarity with AI and its applications in marketing is preferred.
• Strong aptitude for budget development and management.
• Proficiency in web analytics and data interpretation.
• Creative and strategic thought process.
• Exceptional verbal and written communication skills.
• Ability to collaborate effectively in a matrixed environment across various time zones.
• A proactive and enthusiastic team player.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field is preferred.

Career Growth Opportunities

This position offers significant prospects for professional development within a rapidly growing company. You will have the opportunity to lead marketing initiatives, gaining invaluable leadership experience and contributing to a vibrant culture of innovation.

Compensation And Benefits

• Salary: (75,000 – )85,000, commensurate with experience.
• Minimum of 30 hours per week to ensure an excellent work-life balance.
• Remote work schedule: Monday to Thursday, 8:00 AM – 5:00 PM PST (with flexibility).
• Occasional overnight travel (1-2 times/year) for staff development.
• Benefits include Sick and Holiday Pay, team-building events, and engaging gatherings.

We are eager to connect with individuals who share our passion for creativity—come join us in crafting something extraordinary!

Employment Type: Full-Time