Senior Product Marketing Manager Wfh (Remote)

Are you an innovative marketing leader with a passion for shaping product narratives and driving market success? If you thrive at the intersection of product strategy, marketing initiatives, and sales enhancement, we have an outstanding opportunity for you to elevate your career and make a significant impact in a progressive organization.

We seek a highly skilled Senior Product Marketing Manager to spearhead go-to-market strategies, develop engaging product narratives, and equip teams with essential tools and insights that resonate with customers and facilitate growth.

Job Overview

In this pivotal role, you will contribute to our product strategy, oversee successful go-to-market initiatives, and forge strong connections with our target audience, directly influencing product adoption and market positioning.

Key Responsibilities

• Lead go-to-market strategies from conception to execution, ensuring alignment across Product, Marketing, Sales, and Executive teams.
• Define effective business strategies, pricing models, and product packaging to enhance market impact.
• Collaborate with Product teams to craft compelling messaging that highlights key features, benefits, and use cases.
• Conduct extensive qualitative and quantitative research to identify customer needs and behaviors, translating insights into actionable strategies that inform product development and marketing campaigns.
• Monitor industry trends and competitive dynamics to identify differentiation opportunities and refine product positioning.
• Plan and execute successful product launches, creating launch materials, FAQs, presentations, and comprehensive support campaigns.
• Facilitate training for internal teams to ensure they effectively champion our products, maintaining consistent messaging across all departments.
• Create impactful sales enablement tools, including product guides, case studies, and pitch decks, to empower Sales and Customer Success teams in communicating product value.
• Ensure that digital content, including website product pages, remains accurate, engaging, and aligned with broader marketing campaigns.

Required Skills And Experience

• 10+ years in Product Marketing or related fields, with a minimum of 4 years in the SaaS sector.
• Demonstrated success in executing go-to-market strategies and achieving measurable outcomes.
• Exceptional writing and storytelling capabilities, adept at articulating technical features into clear, compelling customer benefits.
• Strong strategic mindset with the ability to assess broader organizational goals and prioritize impactful initiatives.
• Highly organized and deadline-oriented, with a proven ability to manage multiple projects independently.
• Proficient analytical skills to leverage data and insights effectively.
• Collaborative team player comfortable working across diverse teams, including Product, Sales, Engineering, Creative, and Marketing.
• A passion for sports or experience within the sports industry is advantageous.

Career Growth Opportunities

This position provides significant potential for professional development, allowing for the expansion of your skills in product marketing and leadership while making meaningful contributions to the organization’s success.

Company Culture and Values

We celebrate diversity and believe that varying perspectives drive innovation. Our work environment is supportive, customer-focused, and collaborative, fostering an inclusive atmosphere for all employees.

Compensation And Benefits

• Competitive salary ranging from (130,000 to )150,000, including bonus opportunities. Actual compensation may vary based on experience.
• Stock options for equity participation to share in the company’s success.
• Comprehensive health benefits, including medical, dental, and vision coverage.
• Generous flexible time-off policy to recharge.
• Flexible work-from-home options to support a balanced work-life integration.
• Access to a vibrant office space in downtown Santa Monica for those based in the LA area.

To Apply

Candidates must be legally authorized to work in the U.S. and should be prepared for potential travel of 10-20%.

If this opportunity aligns with your career aspirations, we encourage you to apply!

Employment Type: Full-Time