Growth Marketing Manager (Remote)

Join our dynamic and mission-oriented team dedicated to revolutionizing sleep for millions. As a Growth Marketing Manager, you will play a pivotal role in shaping our marketing strategies as we prepare for an exciting product launch. This position is perfect for a proactive individual contributor who excels in creating impactful marketing campaigns and is eager to collaborate with our innovative founding team.

Key Responsibilities

• Conduct comprehensive market research to identify and refine target audiences.
• Develop and execute strategies for both pre-launch and launch marketing phases.
• Design and manage a high-converting pre-launch landing page.
• Create and oversee email marketing campaigns to engage potential users.
• Establish and maintain a content calendar for our social media platforms.
• Identify and collaborate with influencers to enhance brand visibility.
• Develop a thorough PR strategy to support our marketing efforts.
• Monitor key performance metrics including pre-launch sign-ups and social media engagement, providing frequent updates.
• Analyze feedback from early users to refine and improve marketing strategies.
• Work closely with cross-functional teams to align marketing initiatives with product development and organizational goals.
• Manage marketing budgets effectively to ensure optimal resource allocation.

Required Skills

• Proven expertise in growth marketing, particularly for hardware or consumer electronics products.
• Strong analytical skills with a data-driven approach to marketing practices.
• Exceptional communication and project management abilities.
• Proficiency in marketing tools and platforms such as Google Analytics, HubSpot, and Mailchimp.
• Experience with major social media platforms including Instagram, TikTok, YouTube, Facebook, and X.
• Creative mindset with the ability to produce engaging and compelling content.
• Familiarity with influencer marketing and public relations strategies.
• Ability to thrive in a fast-paced startup environment.

Qualifications

• A bachelor’s degree in Marketing, Business, or a related field; an advanced degree (MBA or equivalent) is advantageous.
• A minimum of 5 years of experience in growth marketing, ideally within the hardware or consumer electronics sector, with a preference for startup experience.
• Demonstrated success in executing pre-launch and launch campaigns with measurable results.

Career Growth Opportunities

This role offers a unique opportunity to lead and influence marketing strategies for an innovative product, contributing to your professional development and career advancement within a thriving organization.

Company Culture And Values

We foster a collaborative and innovative work environment, where creativity and engagement are encouraged. Join our mission-driven team that values diversity and is dedicated to improving sleep quality and overall well-being for our customers.

Networking And Professional Opportunities

Be part of a vibrant and growing professional network, offering opportunities for skill development and collaboration with industry leaders.

Compensation And Benefits

We offer a competitive salary along with a comprehensive benefits package, including equity options and flexible work arrangements that support remote work.

Employment Type: Full-Time