Marketing And Brand Development General Manager (Remote)

We are seeking a dynamic and results-oriented General Manager to spearhead our U.S. operations within the fashion retail sector. This pivotal role emphasizes the development and execution of innovative marketing strategies while leading a talented team dedicated to enhancing our brand’s market presence. As part of a small yet passionate team, you will have the opportunity to make impactful contributions in a rapidly changing industry.

Key Responsibilities

• Recruit, train, and mentor a high-performing marketing team.
• Develop and implement comprehensive marketing plans with a focus on daily operational execution.
• Organize and manage marketing operations to ensure effective coordination among all activities.
• Design and oversee promotional campaigns, public relations initiatives, and multi-channel marketing efforts.
• Analyze sales performance across all marketing channels to inform strategic decision-making.
• Cultivate relationships with strategic partners to further marketing objectives.
• Manage inventory forecasting and its coordination.
• Supervise social media, PR engagements, and marketing events, ensuring alignment with the brand’s vision.
• Stay abreast of industry trends to maintain fresh and innovative marketing efforts.
• Establish valuable connections within the industry to elevate brand visibility.

Required Skills

• A minimum of 3 years of experience in marketing development, branding, or fashion retail.
• Bilingual proficiency in Mandarin is advantageous.
• Exceptional leadership and communication abilities to inspire and guide a team effectively.
• Proven experience in managing diverse marketing channels and understanding consumer behavior.

Qualifications

• A college degree is preferred but not mandatory.

Career Growth Opportunities

This position offers significant potential for professional development and advancement within the fashion industry, allowing you to shape the future of our marketing initiatives.

Company Culture And Values

Our organization promotes a collaborative and innovative culture, valuing creativity and team development.

Compensation And Benefits

• This role is primarily remote, with occasional travel required for visits to our Los Angeles headquarters for store checks, showrooms, and PR events.
• Competitive salary ranging from (100,000 to )135,000 annually, commensurate with experience and negotiable for the ideal candidate.
• Full-time position with benefits including paid time off and performance-based bonuses.

Employment Type: Full-Time