Global Marketing Operations Specialist (Remote)

Primary Duties & Responsibilities:

• Own data and reporting for the Marketing department, including but not...
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  Global Marketing Operations Specialist | Sukh Jan Disposables LLP | India

  Primary Duties & Responsibilities:

  • Own data and reporting for the Marketing department, including but not limited to providing visibility into Salesforce, Pardot/ Salesforce account engagement, Google Analytics, Google Ads and other systems with dashboards and data visualization tools.
  • Set Marketing KPI’s and create unified global reporting for Marketing reporting.
  • Understand Marketing systems, their integration and how to use them from both a theoretical perspective as well as practical, hands-on perspective.
  • Working with the Head of Digital and Operations to support the administration of the website.
  • Manage and recommend changes needed for Marketing effectiveness, working with other relevant departments, such as Sales Ops and IT.
  • Provide valuable, actionable insights derived from data that help understand patterns of customer behavior, segmentation, and other customer insights for action.
  • Provide intelligence and systems for segmentation of activity and database.
  • Managed and report on the customer database, trends, numbers, and needed actions.
  • Ensure compliance with relevant legal requirements in each region, including policing and tracking of privacy., opt-out requirements etc.
  • Own the departmental budget – track expenses and invoices.
  • Work with the Demand Gen team to ensure campaign visibility and reporting.
  • Optimize activities through a/b testing.
  • Collaborate closely with Sales Ops to ensure a synchronized approach for success.
  • Regularly communicate campaign programs and performance to key stakeholders.
  • Provide training where needed within the department and outside of it.

  Qualifications:

  • A data-driven mindset and high logical/math skill and systems.
  • 4+ years’ experience in a Marketing operation role.
  • Expert-level proficiency with Salesforce.com, Pardot and data visualization or reporting tools including PowerBI, DOMO, or similar.
  • Knowledge of SQL.
  • Experience measuring and reporting the impact of lead generation programs
  • Strong communication skills and ability to clearly articulate impact
  • Ability to influence and work cross-functionally across internal teams
  • Marketing experience in the test and measurement and/or equipment rental and advantgage

  Experience & Education

  • 4-year degree or equivalent is preferred in a numerate subject.
  • Deep understanding of Marketing Programs gained from working with Marketing teams for 4+ years.
  • 4+ years’ experience in B2B or B2C Marketing Operations.
  • Global mind-set and proven ability to communicate and support teams across the globe.

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  Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home