Product Marketing Lead Accountancy Sector (Remote)

Are you ready to take your expertise in SaaS technologies and Accountancy software to the next level? At IRIS, we’re looking for a Product Marketing Manager to lead the charge in transforming how accountants work and grow. This is your chance to join a forward-thinking team, take ownership of impactful projects, and make a tangible difference in the Accountancy sector.

Why This Role?

This isn’t just another marketing job—it’s a pivotal role where you’ll drive go-to-market strategy, product positioning, and customer engagement for innovative solutions that empower accountancy practices of all sizes.

From cloud-based technologies to bespoke offerings like accountancy outsourcing and cloud hosting, IRIS is at the forefront of industry innovation. Now, we need your advanced-level expertise to continue shaping our leadership in the sector.

What Will You Be Doing?

As our Product Marketing Manager, you’ll:

• Position Products for Success: Understand customer needs, competitors, and market trends to ensure our Accountancy Product Portfolio stands out.
• Develop Winning Go-to-Market Strategies: Create and execute impactful launch plans for new products, features, and market expansions.
• Craft Compelling Messaging: Build personas, value propositions, and materials that empower our sales teams and resonate with accountants.
• Collaborate Across Teams: Partner with sales, product development, engineering, and customer education to drive satisfaction and revenue growth.
• Engage with Customers: Lead advisory sessions to influence the product roadmap and address emerging trends.
• Stay Ahead with Market Insights: Monitor the latest industry developments to inform strategy and innovation.
• Measure Success: Track and refine your strategies to maximise marketing impact and achieve growth targets.

What Are We Looking For?

We’re seeking a subject matter expert with:

• Proven SaaS Experience: Ideally within Accountancy software or a related sector.
• B2B Expertise: A track record of developing and delivering results in complex markets.
• Stakeholder Management Skills: You’re a natural collaborator, adept at working cross-functionally.
• Organisational Excellence: Ability to juggle multiple priorities while meeting deadlines.
• Customer Focus: A deep understanding of accountants and their challenges, with a knack for innovative solutions.
• Proactive Problem Solving: A self-motivated approach and a passion for tackling challenges head-on.

Why Join IRIS?

• Shape the Future: Be part of a team that’s redefining the Accountancy sector.
• Collaborative Environment: Work with like-minded professionals passionate about making a difference.
• Career Growth: Gain recognition and opportunities to expand your skill set.

If you’re ready to lead, innovate, and make an impact, this is the opportunity for you. Apply now and join us on this exciting journey.

Applications are open now, and we encourage early submissions due to high interest.