Marketing Manager Wfh (Remote)

Job Overview

We are in search of a skilled Marketing Manager to become a pivotal member of our innovative team, contributing significantly to the content strategy for a leading global technology client. This role requires close collaboration with the client’s content marketing manager to ensure alignment of their strategic priorities with our initiatives. The ideal candidate should demonstrate a successful history of crafting and implementing marketing strategies across a variety of channels, possess the ability to thrive under pressure, and be adept at analyzing and leveraging data to enhance performance.

Key Responsibilities

• Collaborate with client stakeholders and subject matter experts (SMEs) to establish brand positioning, identify target demographics, and formulate detailed marketing plans with defined objectives across diverse channels and initiatives.
• Spearhead the execution of content marketing projects from inception to delivery, ensuring seamless cooperation and backing from internal teams.
• Evaluate performance metrics, customer insights, and market dynamics to develop and fine-tune strategies, providing actionable recommendations for marketing tactics.
• Partner with client teams across CRM, social media marketing, and web development to design, test, and optimize lead nurturing strategies.
• Work with creative and editorial teams to formulate creative briefs and steer content direction to align with campaign objectives.
• Collect insights from customers and market trends to guide the content strategy, aiming to boost conversions and generate high-quality leads.
• Monitor and evaluate the success of marketing initiatives, making data-informed adjustments to enhance performance.
• Present concepts and final outputs to both internal and external teams, and engage with senior leadership regarding program strategies, results, and budgets.

Required Skills

• Bachelor’s degree or equivalent professional experience.
• 7-10 years of experience in digital marketing.
• 3-5 years of experience specifically in search, social, and content marketing.
• Familiarity with collaborating with digital advertising agencies or consultancies is advantageous.
• Comprehensive understanding of the marketing ecosystem and the interconnectivity of various channels.
• Proficiency in Microsoft Word, Excel, and PowerPoint.
• Exceptional organizational, written, and verbal communication abilities.
• Capacity to analyze challenges and propose effective solutions.
• Proven expertise in cultivating robust partnerships and promoting teamwork in a fast-paced, collaborative environment.
• Self-motivated with a strong drive to take ownership and consistently surpass expectations.
• Comfortable navigating an entrepreneurial culture and thriving amidst a dynamic work environment.
• Strong technological aptitude, with the ability to discuss basic internet technologies with clients.
• Strategic mindset with a focus on problem-solving and maintaining a customer-first orientation.
• Innovative problem-solving skills, showcasing the ability to think creatively.
• Excellent time management skills, with a knack for prioritizing and adapting to unforeseen challenges.

Career Growth Opportunities

This position offers substantial prospects for professional advancement and skill enhancement within the company, empowering you to grow your career in a supportive environment.

Company Culture And Values

We are committed to nurturing a diverse and inclusive workplace where every individual is valued. Our culture promotes growth and impact for all team members. If you are inspired by this role, we encourage you to apply and contribute your best efforts to our collective mission.

Compensation And Benefits

We provide a competitive salary in addition to a comprehensive benefits package, which encompasses medical, dental, vision, life, and disability insurance, alongside a 401(k) profit-sharing plan. We prioritize work-life balance through flexible vacation time, 12 paid holidays, and designated volunteer days.

Location:

This is a remote-first position, with the option to work from our Boston, MA office should you prefer. We welcome qualified applicants from across the nation to apply.

Employment Type: Full-Time