Advertising Creative Copywriter (Remote)

Advertising Creative Copywriter | High Tide |Canada

Overview:

Advertising Creative Copywriter | High Tide | Canada

Overview:

We are looking for a talented Advertising & Creative Copywriter to join our marketing team. You will be responsible for shaping the content vision and direction of projects from concept to execution. Your role will include developing and executing content strategies, creating compelling copy, and collaborating with various teams to produce content across multiple marketing channels.

This position requires both creative and strategic thinking, ensuring that all content aligns with broader marketing objectives and engages the audience effectively.

Responsibilities:

Develop Retail Ads: Write compelling ads tailored to retail customers, focused on driving sales and engagement.
Write Cross-Channel Copy: Create strategic ad copy for various marketing channels, including email marketing, social media, website content, digital ads, in- store signage, and more, to support sales and engagement efforts.
Craft Persuasive Advertising Copy: Write clear, catchy, and persuasive copy that drives conversions across all channels, focusing on customer beneﬁts and compelling calls to action.
Conduct Research: Perform in-depth research to understand the target audience, market trends, and competitors to ensure the copy is relevant and differentiated.
Collaborate with Creative Teams: Work closely with designers and other teams to develop cohesive content that aligns with the brand’s voice and visual identity. Experience in providing clear design briefs is essential.
Focus on Customer Beneﬁts: Emphasize the ways our products or services solve customer problems and improve their experience, rather than just listing features.
Maintain Brand Consistency: Ensure all copy aligns with the brand voice, messaging guidelines, and marketing objectives, maintaining consistency across all platforms.
Monitor and Adjust: Track the effectiveness of content and make adjustments based on performance metrics to ensure continuous optimization.
Strategic Marketing Copywriting: Align all copy with broader marketing strategies, enhancing the customer journey and achieving business goals.

Qualifications:

Bachelor’s degree in Marketing, Communications, or a related ﬁeld.
3 – 5 years of proven experience as a copywriter, with expertise in writing retail ads and customer-focused copy.
Experience working with designers and creating clear design briefs (required)
Experience with ad copywriting that drives conversions (required)
Bonus: Email copywriting experience is a plus.
Bonus: Knowledge of cannabis and smoking accessories.
Exceptional writing, editing, and proofreading skills with a keen eye for detail.
Strong understanding of digital marketing strategies and tools.
Ability to work collaboratively in a fast-paced, remote environment.
Proficiency with digital marketing tools and analytics platforms is a plus.
Strong understanding of customer behavior and marketing principles.
Bonus: Knowledge of cannabis and smoking accessories.
Exceptional writing, editing, and proofreading skills with a keen eye for detail.
Strong understanding of digital marketing strategies and tools.
Ability to work collaboratively in a fast-paced, remote environment.
Proﬁciency with digital marketing tools and analytics platforms is a plus.

How to Apply:

If you are a creative thinker with a passion for writing and marketing, we want to hear from you!

Please submit your resume, cover letter, and a portfolio of writing samples demonstrating your skills and creativity.

The job posting reflects the general details considered necessary to describe the principal functions and duties as required for proper evaluation of the job. There may be additional duties, responsibilities, and qualifications for this job.

Please note that candidates applying for openings must be authorized to work in Canada.

We thank all applicants in advance for their interest, however, only those selected for an interview will be contacted.

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home