Associate Manager External Communications (Remote)

Marketing
Salary: Competitive Salary
Job Type: Full time
Experience: Senior Level

Neogen Corporation

Associate Manager External Communications (Remote)

Associate Manager External Communications | Neogen Corporation |United States

It’s fun to work in a company where people truly believe in whatthey are doing!

Develop and execute communication strategies that effectively represent...

Associate Manager External Communications | Neogen Corporation | United States

It’s fun to work in a company where people truly believe in what they are doing!

Develop and execute communication strategies that effectively represent the company to key external stakeholders.

Develop and Execute External Communication Strategies:
  • Work with the Director of Communications to plan, develop, and execute strategic communication campaigns targeting customers, industry partners, and media.
  • Ensure alignment of messaging across all external communication platforms including press releases, interviews, articles, and presentations.
Thought Leadership and Content Development:
  • Collaborate with internal subject matter experts and leadership to write and promote thought leadership content (articles, blogs, case studies, presentations, etc.) that position the company as an industry leader.
  • Support communications around industry events, webinars, trade shows, and sponsorships, including, but not limited to, speeches, presentations, and talking points for leadership or SMEs at external engagements.
  • Ensure all content aligns with corporate messaging and resonates with target B2B audiences.
Proactive & Reactive Media Relations, including Crisis and Issues Management:
  • Build and maintain strong relationships with industry journalists, analysts, and media outlets.
  • Identify and secure media opportunities such as interviews, features, and op-eds that enhance the company’s visibility.
  • Draft and distribute press releases, company statements, and other media materials.
  • Assist in managing crisis communication plans and responses, including tiemly response to emerging issues that could impact the company’s reputation.
  • Work closely with legal, HR, and other relevant leaders to ensure the proper handling of sensitive issues by ensuring the coordination of accurate and timely information.
  • Provides media training for company leadership and SMEs
  • Can serve as company spokesperson, as needed
Reporting and Analytics:
  • Monitor and report on the performance of external communications campaigns.
  • Provide insights and recommendations to improve engagement, reach, and brand perception
Education and Experience:
  • B.A in Journalism, Communications, PR or Marketing
  • 3-5 years of experience in external communications, public relations, or a similar role, ideally within a B2B environment.
  • Proven experience in media relations and managing external communication channels.
  • Strong written and verbal communication skills, with the ability to tailor messaging for different audiences. Experience wri
  • Ability to manage multiple projects and deadlines in a fast-paced environment

Come Be Part Of A Mission that Matters!

From inside the farm gate to our dinner plates, Neogen protects the world’s food supply. Through a variety of animal healthcare products, to food safety solutions for dangerous bacteria, allergens, toxins, drug residues and much more, Neogen is there — and you can be too.

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