Consumer Public Relations Manager (Remote)

Consumer Public Relations Manager | Virgin Australia | Australia

Brisbane or Sydney base with WFH flexibility

Hello. We’re Virgin Australia. We’re the airline that’s always done things a little different. Our way. The Virgin way. We’re on a mission to make flying better than ‘nice’. And to do that, it takes a team of talented people who are passionate about customer experience, doing the right thing always, with a focus on safety – in the air, on the ground and in our workplaces. A team who values real diversity and inclusion, in a big brand with big ambitions.

What you’ll be doing:

This is an exciting role developing and implementing strategic communications across various business functions to drive high-impact media and social coverage which supports Virgin Australia Group objectives. In this role, you will develop strategies and plans to increase positive SOV through media and influencer activity which align with key business initiatives, as well as enhance the visibility of our leaders. You will lead a range of communications activity including media relations, influencer engagement, content development, famils, event activations and sponsorships. You will work closely with a range of internal and external stakeholders and also provide strategic counsel to assist with the management of media issues and handling crisis to minimise reputational impact.

You’ll be great in this role if you:

• Have 8-10+ years’ experience in consumer PR/communications or similar
• Are experienced developing and executing PR and earned media strategies for consumer brands, particularly those in the travel and tourism space
• Have a flair for crafting clear and compelling written content with strong news value
• Are a master at creating brand-aligned content for a range of communications needs, including media pitching and social
• Have an extensive network of established relationships with media, influencers and key opinion leaders
• Are passionate about PR and have a strong understanding of the media landscape, including social media platforms, and the role they play in consumer communications
• Come with experience working in an issues rich, fast paced environment
• Can build strong interpersonal relationships
• Are capable of influencing and negotiating with a range of stakeholders to maximise business outcomes
• Are a strong creative thinker and problem solver with the ability to manage multiple projects at once
• Tertiary Education in PR, Journalism, Communications or similar disciplines
• Have previous agency experience (desirable)

What you’ll get from us:

We’re committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to):

• Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year)
• Flexible working arrangements (including work hours and work from home)
• Discounts on travel insurance, car hire, accommodation and experiences worldwide
• Discounted Virgin Australia Lounge membership
• Hospitality, retail, technology, beauty services and wellness discounts
• Wellness support, including the Converge digital wellbeing platform
• A comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life – physical, mental, social and financial
• Dress for Your Day – enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of you

Equality rules:

We’re all individuals. We love that. That’s why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQI+ community, and anyone else who wants to join our family.

Ready to apply? We’re ready to hear from you. Apply now.

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home