Content Editor (Remote)

Overview of The Role:

We are on the hunt for a talented Content Editor to join our dynamic marketing team and help shape the voice of Birdeye. This is more than a role—it’s an opportunity to lead the charge in creating exceptional, business-driven content that speaks to our B2B SaaS audience and drives measurable outcomes.

As a Content Editor, you will craft, refine, and oversee content that not only engages but also strategically aligns with Birdeye’s business objectives. This role demands expertise in storytelling, a knack for strategic thinking, and an unwavering focus on delivering high-quality content that resonates with our audience and advances our business goals.

What You’ll Do:

Content Strategy & Creation:

• Develop and implement robust content strategies aligned with Birdeye’s marketing objectives and broader business goals.
• Craft compelling, business-driven content for a variety of formats, including blog posts, white papers, case studies, eBooks, website copy, email campaigns, and social media.

Collaboration & Audience Insights:

• Partner with cross-functional teams (marketing, sales, product) to gather insights and deeply understand the needs of our B2B SaaS audience.
• Ensure all content aligns with our brand voice and provides measurable value to our target audience.

Editing & Quality Assurance:

• Edit and proofread content produced by team members, ensuring accuracy, adherence to style guidelines, and alignment with business objectives.
• Maintain impeccable quality standards in grammar, structure, and tone.

SEO & Performance Optimization:

• Optimize content for search engines with well-researched keywords, meta tags, and linking strategies that align with business relevance.
• Monitor and analyze content performance metrics, using data to refine strategies and enhance engagement.

Research & Innovation:

• Stay informed on industry trends, competitor strategies, and emerging content marketing techniques.
• Propose innovative ideas to evolve Birdeye’s content strategy and enhance its business impact.

What We’re Looking For:

Education & Experience:

• Bachelor’s degree in Journalism, Communications, Marketing, or a related field.
• 8–10 years of experience in content creation and editing, with a strong preference for B2B SaaS expertise.

Skills & Expertise:

• Exceptional writing and editing skills, with the ability to produce content that is clear, concise, and aligned with business objectives.
• Deep understanding of content marketing principles and strategies.
• Proficiency in SEO best practices, keyword research tools, and analytics platforms.

Mindset & Attributes:

• A strong analytical mindset, capable of using data to inform content decisions.
• Ability to manage multiple projects under tight deadlines without compromising quality.
• Self-driven, detail-oriented, and an excellent collaborator.