Digital Content Strategist | MIND A MEND |Worldwide

JD :

• On-Page SEO Optimization:
• Conduct keyword research and analysis to identify relevant terms forwebsite content.
• Optimise existing website pages by incorporating target keywords into...
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  Digital Content Strategist | MIND A MEND | Worldwide

  JD :

  • On-Page SEO Optimization:
  • Conduct keyword research and analysis to identify relevant terms for website content.
  • Optimise existing website pages by incorporating target keywords into content, meta tags, and headers.
  • Ensure content is engaging, informative, and aligned with SEO best practices.
  • Update and refresh existing content to improve search visibility and user experience.
  • Content Development & Collaboration:
  • Work closely with designers to create visually appealing and informative illustrations, infographics, and videos.
  • Provide clear briefs and direction for visual content that supports blog posts and website pages.
  • Embed visual content seamlessly into the content to enhance engagement and understanding.
  • Convert existing video transcripts into engaging blog content.
  • Website Content Audit & Updates:
  • Regularly audit website pages to identify outdated or inaccurate information.
  • Update and revise content to maintain accuracy, relevance, and freshness.
  • Ensure all website content adheres to brand guidelines and tone of voice.
  • Monitor website traffic and identify pages losing traction; optimize them to regain traffic.
  • Quora Engagement: 5/5
  • Post relevant and valuable answers to questions on Quora.
  • Establish a presence on Quora to build brand awareness and thought leadership.
  • Monitor and respond to comments and interactions on Quora.
  • External Content Management:
  • Coordinate with external content writers, providing clear briefs and expectations.
  • Review submitted content for quality, accuracy, and adherence to brand guidelines.
  • Check for plagiarism using appropriate tools.
  • Content Marketing & SEO Expertise:
  • Demonstrate in-depth knowledge of content marketing strategies and the role of keywords in SEO.
  • Stay updated on SEO trends and algorithm changes to adapt content strategies accordingly.
  • Keyword Research & SEO Tools:
  • Possess hands-on experience with keyword research and SEO analysis tools (e.g., Google Keyword Planner, SEMrush, Ahrefs).
  • Utilise tools effectively to identify high-potential keywords and track SEO performance.
  • Website Development Coordination:
  • Collaborate with website developers to implement content updates and technical SEO optimisations.
  • Communicate effectively to ensure website changes align with content and SEO goals.
  • LinkedIn Content Creation:
  • Generate engaging and informative content for LinkedIn to attract and engage the target audience.
  • Leverage LinkedIn’s publishing platform to establish thought leadership and drive website traffic.

  10. Guest Posting and website authority

  • Send emails to Journalist/ High Authority websites to consider our content for Guest postings
  • Implement strategies that can help increase website authority across all websites of the company

  Qualifications:

  • Essential:
  • Proven experience in content writing, SEO optimization, and content marketing.
  • Strong understanding of keyword research, on-page SEO, and content marketing strategies.
  • Excellent communication and collaboration skills.
  • Ability to work independently and manage multiple projects simultaneously.
  • Familiarity with content management systems (CMS) and SEO tools.
  • Proficiency in using plagiarism detection software.
  • Experience in managing external content contributors.

  Additional Considerations:

  • While not mandatory, experience with video editing or transcription tools could be beneficial for repurposing video content.
  • Familiarity with social media management and analytics tools would be an asset for LinkedIn content promotion.

  Job Type: Full-time

  Pay: ₹300,000.00 – ₹600,000.00 per year

  Experience:

  • total work: 3 years (Required)

  Work Location: Remote

  Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home