Digital Engagement Manager (Remote)

Job description / Role

Company Description

Why work for Accor?

We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.

By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow’s hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/

Job Description

Define, manage, and support the CRM Director in executing all CRM activities for MEASPAC region

Regional & Hub Responsibility:

Regional / MEA APAC:

– Support Director, Digital Engagement in defining, executing, and reporting on the CRM strategy & performance for the entire region
– Define, validate regional communications plan, and ensure seamless activation
throughout the year

Hub / focus

– Own and manage the CRM strategy, plan, and personalization for the 3 hubs: MEA,SEA, PAC
– Contribute to regional communication plan and ensure activation and
communication accordingly
– Work directly with hub commercial directors and in country experts to ensure hotel
participation, execution, and performance

Responsible for activating all B2B & B2C CRM activities for

– Accor Live Limitless
– Power Brands: Movenpick, Pullman, Novotel, Mercure, Ibis, etc.
– Brand & Loyalty Partnerships
– Manage CRM levers such as email marketing, app push notifications, SMS/WhatsApp/Messaging, and web content merchandising
– Continuous performance measurement and improvement of all digital engagement KPIs
– Support and drive the development, ownership and execution of the MEA APAC CRM strategy

Qualifications

– Bachelor’s degree in a related field (e.g., marketing, journalism, English)
– Minimum of 4 years of experience in related marketing or customer relationship management role
– Minimum of 2 years in a CRM manager role
– Language Requirement: English + Arabic and/or Turkish proficiency is a must
– Strong copywriting, editing, and proofreading skills
– Proficiency with CRM software and data analysis
– tools such as Salesforce, Movable Ink, Litmus, and data analysis tools
– Knowledge of targeting and multi-channel campaigns best practices
– Understands CX – user journeys on the website
– Excellent communication and teamwork skills

Additional Information

If you meet the qualifications and are excited about the opportunity, we invite you to submit your application for consideration.

We look forward to hearing from you!

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making “Feel Welcome” resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels’​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.