Digital Marketing Executive (Remote)

Opportunity to work with one of the Best Workplaces in Sri Lanka and Asia. Excel your career as a Digital Marketing Executive at Ceyentra Technologies while experiencing the best company culture and more areas to improve your career. 

As a Digital Marketing Executive at Ceyentra Technologies, you will play a crucial role in developing and implementing effective digital marketing strategies to promote our brand, increase online visibility, and drive lead generation. This is an exciting opportunity to showcase your skills and contribute to the growth of a forward-thinking organization.

Responsibilities:

• Develop and execute digital marketing campaigns across various platforms, including social media, search engines, email marketing, and display advertising.
• Create engaging and persuasive content for digital marketing initiatives, including website, blogs, social media posts, email campaigns, and advertisements.
• Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts and make data-driven decisions.
• Optimize website content and user experience to improve search engine rankings, organic traffic, and conversion rates.
• Stay updated with the latest industry trends and digital marketing strategies, and implement innovative ideas to enhance the company’s online presence.
• Collaborate with internal teams to ensure alignment of marketing activities with business objectives.
• Conduct market research and competitor analysis to identify opportunities and develop targeted marketing campaigns.
• Manage and maintain social media channels, engaging with the online community and responding to inquiries in a timely manner.
• Track, analyze, and report on website and campaign performance using various analytics tools.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience of at least 2-3 years as a Digital Marketing Executive or similar role in the IT industry.
• In-depth knowledge of digital marketing concepts, strategies, and best practices.
• Proficiency in using digital marketing tools, such as Google Analytics, ☑ AdWords, social media management platforms, and email marketing software.
• Strong written and verbal communication skills, with the ability to create compelling content for various digital channels.
• Excellent analytical and problem-solving abilities, with a keen eye for detail.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Familiarity with SEO techniques and understanding of search engine algorithms.
• Experience in paid advertising campaigns on platforms like Google Ads and social media advertising.
• Knowledge of HTML, CSS, and web development tools is a plus.
• Relevant certifications in digital marketing are preferred.