Digital Marketing Manager (Remote)

About Us:

Job Description:
We are seeking an experienced and strategic Marketing Manager to take charge of our multi-channel outreach campaigns, team leadership, and marketing operations. The ideal candidate is a proactive leader with a proven track record of driving results in a fast-paced environment.

Key Responsibilities:

Lead Generation: Generate leads through social media platforms such as Instagram, Facebook, and LinkedIn. Develop and execute targeted strategies to capture potential clients and grow the lead funnel.
must be proficient in using outreach tools

Business Development: Identify growth
opportunities, forge strategic partnerships, and develop strategies to drive revenue and market expansion.

Team Leadership: Lead, mentor, and manage a large team of marketing professionals, fostering a collaborative environment that encourages creativity and excellence.

Multi-Channel Outreach: Manage and execute outreach activities across platforms, including email marketing, LinkedIn, and social media. Continuously refine strategies to improve performance.

Cold Email Campaigns: Lead and optimize cold email campaigns to enhance engagement and conversions.

LinkedIn Marketing: Utilize LinkedIn strategically to build brand presence, engage stakeholders, and generate leads.

Social Media Outreach: Manage social media strategies to boost engagement, brand awareness, and customer acquisition.

Project and Process Management: Oversee appointment scheduling, coordinate client alignment, monitor timelines, and ensure accurate tracking of sales and payments.

Automation and Lead Generation: Implement automation tools and manage inbound lead generation strategies.

Cross-Department Collaboration: Work closely with Sales, Product Development, and Customer Support to align marketing strategies with business goals.
Performance Metrics and Reporting: Maintain accurate metrics, update reports, and use analytics to refine marketing strategies.

Recruitment and Team Development: Assist in recruitment, onboarding, and performance evaluations. Conduct regular meetings and address performance challenges.

Influencer Marketing: Leverage past experience in influencer marketing to enhance campaigns.
Paid FB Ads: Run and manage paid FB ads, including setting and managing budgets.

Qualifications:

Bachelor’s degree in Marketing, Business, or a related field. An MBA is a plus.
Approximately 5 years of experience in marketing with a strong focus on business development.
Proven experience in managing and leading a large team.

Expertise in lead generation, email marketing, LinkedIn marketing, and social media outreach.
Strong project management and organizational skills with the ability to handle multiple priorities.
Experience with automation tools and inbound lead generation.

Excellent leadership, communication, and interpersonal skills.
Data-driven mindset with the ability to analyze metrics and optimize strategies.
Ability to work independently and drive results in a fast-paced environment.
Schedule:
Monday – Saturday, starting at 6 pm onwards.
must be proficient in using outreach tools