Digital Marketing Manager (Remote)

Working Days and Hours: Monday to Friday, 9 AM – 5:30 PM (UK Hours); Potential for Flexible Hours

Location: Remote/Online

Salary Range: Attractive Top of Market Salary (paid in GBP/USD)

Palm Outsourcing helps international companies find talent in Egypt.

Please note, we will only be considering excellent applicants with solid demonstrable experience. If you do not have clear and evidenced experience, you will be immediately rejected, so please do not apply.

Contrastingly if you feel you are a right fit relative to the requirements below, please proceed.

Opportunity Overview

Our client is an exciting, early-stage B2B SaaS startup backed by a leading fund and Innovate UK. They are preparing for a public launch in January 2025 and are seeking a talented Digital Marketing Manager to drive their marketing efforts. This hands-on role offers the chance to make a significant impact on the business’ growth and success.You’ll work alongside an experienced marketing advisor with an impressive background, including building a successful marketing agency and contributing to Netflix’s growth. This is a long-term role with opportunities for professional development and potential share options for exceptional candidates.

Job Description

As the Digital Marketing Manager, you will be responsible for executing a wide range of marketing activities, focusing on content creation, email marketing, CRM management, and social media. Your role will involve hands-on execution, creative input, and data-driven optimisation to support the company’s growth strategy.

Key Responsibilities

Content Marketing:

• Create and execute a content strategy, including blog posts, hero pieces, and lead magnet assets such as quizzes, assessments, and video courses.
• Break down and distribute content effectively across multiple channels.

Design & Editing:

• Design and edit content, including light video editing (e.g., cutting and optimising videos).
• Ensure all content aligns with the brand’s visual identity.

Email Marketing:

• Develop and implement email sequences for lead follow-ups, prospect nurturing, and supporting the acquisition and sales process.

CRM & Website Management:

• Utilise HubSpot to manage marketing automations, email campaigns, and lead nurturing processes.
• Monitor website performance using GA4 and optimise on-page SEO.

Social Media Management:

• Plan and execute social media campaigns aligned with the content strategy on platforms such as LinkedIn and Twitter.

Support & Execution:

• Collaborate with internal and external stakeholders to create key assets like video courses.
• Take ownership of execution tasks, optimising and distributing content across channels.
• Support acquisition and sales strategies through effective campaign execution.
• Provide customer service support and create email campaigns for engagement.
• Identify opportunities for optimisation and automation to improve repeatable marketing activities.

Minimum Qualifications

• Proven experience in content marketing, email marketing, and CRM tools (preferably HubSpot).
• Strong design skills with proficiency in Canva or similar tools.
• Working knowledge of Google Analytics (GA4) and Google Tag Manager.
• Experience managing social media campaigns for B2B audiences.
• Excellent communication skills with the ability to articulate ideas clearly in both written and spoken English.

Bonus Qualifications

• Experience in SEO (off-page and backlinking strategies).
• Knowledge of paid advertising setup and management.
• Domain expertise in product management or user research tools.

Company Benefits

• Fully remote role with the flexibility to work aligned with UK hours.
• Opportunity to learn and grow with an experienced product and marketing team.
• Competitive salary with the possibility of share options for high-performing candidates.

Thank you for taking the time to apply, we look forward to reviewing your application.