Digital Marketing Specialist (Remote)

Digital Marketing Specialist | NEXWEA | Worldwide

Job Description: Digital Marketing Specialist

About Nexwea:
Nexwea, founded in 2019, is an innovative online education platform dedicated to empowering learners with industry-level engineering skills. Our mission is to bridge the gap between academic knowledge and real-world expertise through practical and future-focused training programs. We are committed to making quality education accessible to students worldwide, helping them excel in their careers and contribute to technological advancements.

Position: Digital Marketing Specialist

Job Type: Full-Time
Location: Remote or Onsite (Specify as needed)

Role Overview:
We are looking for a creative and results-driven Digital Marketing Specialist to enhance our online presence and grow our brand visibility. The ideal candidate will manage and execute our SEO strategies, handle social media marketing campaigns, and drive traffic to our website while maintaining a consistent brand voice.

Key Responsibilities:

• SEO Optimization:
• Perform keyword research to optimize website content and structure for search engines.
• Monitor website performance using analytics tools and improve search engine rankings.
• Generate SEO reports and make data-driven recommendations for improvements.
• Social Media Management:
• Develop, schedule, and manage engaging social media content across platforms (Facebook, Instagram, LinkedIn, etc.).
• Run paid social media campaigns to increase brand awareness and lead generation.
• Track social media performance and adjust strategies for maximum impact.
• Content Creation and Marketing:
• Collaborate with the content team to create blogs, infographics, and other materials aligned with SEO and social media strategies.
• Create ad copies and promotional content for campaigns.
• Campaign Management:
• Plan and execute email marketing campaigns to engage existing and potential clients.
• Develop and monitor PPC campaigns on platforms like Google Ads.
• Analytics and Reporting:
• Track performance metrics (traffic, engagement, conversions) and present insights to stakeholders.
• Stay updated with digital marketing trends and tools.

Qualifications and Skills:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, including SEO and social media management.
• Hands-on experience with tools like Google Analytics, Google Ads, SEMrush, and social media scheduling tools.
• Strong understanding of current online marketing trends and strategies.
• Excellent written and verbal communication skills.
• Creative mindset with attention to detail.

Preferred Qualifications:

• Experience in the education or e-learning industry.
• Knowledge of email marketing platforms like Mailchimp.
• Certification in Google Ads or Social Media Marketing is a plus.

Why Join Nexwea?

• Be part of a forward-thinking company shaping the future of education.
• Opportunity to work in a dynamic and innovative environment.
• Competitive salary with performance-based incentives.
• Room for growth and skill development.

Interested candidates share your CV on whatsapp to this number 9600144966

Job Types: Part-time, Permanent

Pay: ₹10,000.00 – ₹30,000.00 per month

Expected hours: 20 per week

Benefits:

• Cell phone reimbursement
• Internet reimbursement
• Work from home

Schedule:

• Day shift
• Monday to Friday

Supplemental Pay:

• Performance bonus

Work Location: Remote

Expected Start Date: 02/12/2024

Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home