Digital Marketing Specialist (Remote)

Job Title: Paid Media Specialist (B2B SaaS)

Location: Remote/Egypt

Working Hours: Monday to Friday, 9 AM – 5:30 PM (UK Hours)

Salary: Attractive Top of Market Salary is (paid in GBP/USD)

Palm Outsourcing helps international companies find top talent in Egypt.

Please note, we will only be considering excellent applicants with solid demonstrable experience. If you do not have clear and evidenced experience, you will be immediately rejected, so please do not apply.

Contrastingly, if you feel you are a right fit relative to the requirements below, please proceed.

Opportunity Overview

The client is a specialist B2B ads agency in the digital advertising industry, based in London. They are renowned for delivering exceptional advertising campaigns for B2B SaaS companies, driving significant advancements in paid media strategies and SaaS scaling. This role presents a unique opportunity to contribute to key projects and initiatives that are at the forefront of B2B advertising and performance marketing. As a pivotal member of our client’s team, you will work closely with the founder, a well-renowned B2B growth expert. You will be involved in a range of activities that drive lead generation, campaign optimization, and measurable client success, helping to shape the future direction of the company.

Job Description

We’re looking for a Paid Media Specialist (B2B SaaS) to join our client’s team. The ideal candidate will have experience driving results for B2B companies across Facebook Ads, Google Ads and Facebook Ads. If you’re a results-driven and detail-oriented professional who wants to work for an agency in an exciting growth phase within the B2B SaaS industry, this could be the opportunity you’ve been looking for. You’ll play a crucial role in managing and optimizing paid ad campaigns, driving lead generation, client success, and measurable ROI. This position offers significant opportunities for personal and professional growth within a fast-paced and innovative environment.

Key Responsibilities

• Campaign Management – Plan, create, and execute paid media campaigns on Facebook Ads and Google Ads for B2B SaaS clients.
• Performance Optimization – Continuously monitor, analyze, and optimize campaigns to ensure maximum ROI.
• Reporting and Insights – Generate detailed reports on campaign performance, offering actionable insights to improve outcomes.
• Collaboration – Work closely with the founder and team to align campaign strategies with client goals.
• Tool Utilization – Use tools like HubSpot to track and manage campaign performance (a plus but not required).

Minimum Qualifications

• B2B SaaS Experience – Demonstrated experience working with B2B SaaS companies (preferred but exceptions made for strong candidates).
• Facebook and Google Ads Experience – 2–3 years of hands-on experience managing paid campaigns on these platforms.
• LinkedIn Ads (Preferred) – Experience running LinkedIn Ads would be ideal.
• Analytical Skills – Ability to analyze campaign performance and make data-driven decisions.
• Communication Skills – Excellent written and verbal communication skills, with proficiency in English.
• Self-Motivation and Collaboration – Self-motivated and able to work independently while also being a collaborative team player.

Preferred Qualifications

• LinkedIn Ads Experience – Familiarity with managing LinkedIn Ads campaigns.
• HubSpot Experience – Knowledge of HubSpot or similar tools for campaign tracking.

Company Benefits

• Competitive salary with performance-based incentives.
• Remote working with potential for flexible hours.
• Career advancement opportunities within a fast-growing, innovative sector.
• The chance to work with a client that prioritises sustainability and forward-thinking solutions.

Thank you for taking the time to apply; we look forward to reviewing your application.