Digital Media Operations Specialist (Remote)

ABOUT US

ARSNL Media is a Miami-based, performance-driven agency focused on delivering impactful results for clients across healthcare, hospitality, retail, and other sectors. Our teams in Miami and Bogota collaborate to deliver high-quality, ROI-focused campaigns and bottom line results for clients in North America and beyond.

THE ROLE

We’re seeking an experienced, organized and detail-oriented Digital Media Operations Specialist to join our Bogota team to oversee and optimize digital marketing campaigns across diverse channels, including a strong focus on Paid Search, plus Paid Social (Meta, TikTok, Snapchat, X), Programmatic, and more.

The ideal candidate will bring specific expertise in crafting, optimizing and executing multi-location PPC campaigns (and ideally paid social and programmatic campaigns), a deep skillset in campaign analytics and preferably experience within an agency setting. This role involves ensuring campaign execution is smooth, performance-driven, and backed by insights for continuous improvement.

KEY RESPONSIBILITIES

Campaign Execution & Management:

 – Lead and manage digital campaigns across platforms including Paid Search, Paid Social and Programmatic.

 – Ensure campaigns are timely, budget-correct, and optimized for maximum performance.

 – Monitor and adjust bids, budgets, and creatives to achieve KPIs and client objectives.

 – Coordinate with the Digital Operations Lead to align on campaign goals, timelines, and deliverables.

Optimization & Reporting:

 – Regularly report on campaign progress and performance by producing data that supports regular client briefings.

 – Provide accurate performance reports to internal teams and clients

 – Contribute to the development of reporting tools including custom analytics dashboards.

Project Management & Multitasking:

 – Manage multiple campaigns and projects, meeting deadlines and expectations.

 – Prioritize tasks efficiently in a fast-paced environment.

 – Maintain clear communication with cross-functional teams to align on campaign execution.

Collaboration & Communication:

 – Partner with internal teams (creative, strategy, analytics) to ensure campaign alignment with overall marketing strategies.

 – Work with account managers and clients to meet campaign objectives.

 – Identify and address any campaign issues promptly.

Qualifications:

Experience:

 – 4+ years in digital advertising or performance marketing, ideally in a marketing agency.

 – Proficiency with major digital advertising platforms (PPC, and also Meta, TikTok, Snapchat, Programmatic) with strong, multi-location Paid Search experience.

 – Knowledge of performance marketing best practices for achieving key objectives, with healthcare experience a plus.

 – Fluent in English and ability to communicate with team members and clients.

Skills & Abilities:

 – Strong organizational and detail-oriented skills.

 – Proven ability to manage multiple projects in a fast-paced environment.

 – Analytical skills with experience in campaign metrics and reporting.

 – Familiarity with digital marketing trends and platform features.

 – Excellent communication skills, both written and verbal.

 – Proficient in Excel, Google Sheets, or similar tools for data analysis.

Key Attributes for Success:

– Highly organized, able to juggle tasks and prioritize effectively.

– Proactive problem-solver with a focus on driving campaign performance.

– Collaborative team player, adept at working across teams and with stakeholders.

– Adaptable and open to learning in the evolving digital landscape.

This is full time, remote role with the possibility of future hybrid team collaboration in the Bogota area.