Growth Marketing Manager Wfh (Remote)

Join our innovative team dedicated to transforming sleep experiences through cutting-edge technology. We are searching for a Growth Marketing Manager who will play a crucial role in our upcoming product launch. This position offers a unique opportunity for a seasoned marketer to develop and implement strategies that will propel our brand to the forefront of the industry, all while fostering a culture of collaboration and creativity.

Key Responsibilities

• Conduct comprehensive market research to refine our target personas.
• Design and execute strategic marketing plans for both pre-launch and launch phases.
• Create and optimize a high-converting pre-launch landing page.
• Manage and oversee email marketing initiatives and establish a cohesive content calendar for social media.
• Identify and engage with influencers to broaden our reach and enhance brand visibility.
• Develop and implement a robust public relations strategy.
• Monitor essential performance indicators (KPIs) and adapt marketing strategies based on analytical insights.
• Collaborate cross-functionally to ensure alignment between marketing efforts and product development.

Required Skills

• Strong analytical capabilities with a focus on data-driven decision-making.
• Exceptional communication and project management skills.
• Proficient in marketing tools, including Google Analytics, HubSpot, Mailchimp, and various social media management platforms.
• Extensive knowledge of social media dynamics, particularly on platforms such as Instagram, TikTok, YouTube, Facebook, and X.
• Creative aptitude for crafting compelling and engaging content.
• Experience in influencer marketing and executing effective PR strategies.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field; an MBA or advanced degree is advantageous.
• A minimum of 5 years’ experience in growth marketing, specifically within hardware or consumer electronics sectors; prior startup experience is highly valued.
• Demonstrable success in driving growth through pre-launch and launch campaigns, with specific metrics to support your claims.

Career Growth Opportunities

As a member of our team, you will have the chance to lead and shape innovative marketing strategies, which will provide excellent opportunities for professional development and advancement within the organization.

Company Culture And Values

We are a passionate group of designers and engineers committed to creating meaningful and empathetic products. Our work environment is dynamic and collaborative, encouraging innovative ideas and a shared mission to improve sleep quality and overall well-being for individuals everywhere.

Compensation And Benefits

• Competitive salary and comprehensive benefits package, including equity in the company.
• A flexible working environment with options for remote arrangements.
• Opportunities for continued professional development and career progression.

Employment Type: Full-Time