Manager Of Digital Field Marketing (Remote)

About Our Client

An innovative and experienced marketing professional is sought to join a dynamic team. In this role, the individual will develop and execute a comprehensive strategy for virtual events (webinars, roundtables, livestreams, product launches) and establish critical programs, including ABM (Account-Based Marketing) initiatives and digital channel/partner marketing efforts.

Collaboration with cross-functional teams will be essential to create high-impact content, manage event execution, and support program development aimed at driving pipeline growth and engagement. Importantly, this role will focus on innovating and creating new methods to connect with audiences, while imagining and launching industry-first ideas, including the utilization of new AI capabilities.

What you’ll do

– Own end-to-end management of virtual events, including webinars, roundtables, live streams, and product launches.

– Collaborate with contractors and product marketing to plan and execute virtual product launches.

– Develop content themes and partner with internal and external stakeholders to deliver compelling event experiences.

– Manage event logistics, including scheduling, invitations, registration, and post-event follow-up.

Develop innovative digital programs

– Partner with marketing and sales teams to design and implement effective digital programs that target high-priority accounts.

– Collaborate with channel/partner teams to build marketing campaigns aimed at expanding reach and driving joint pipeline growth.

Develop digital programs with channel partners

– Work closely with Channel Account Managers (CAMs) to drive joint marketing programs with channel and technology alliance partners via digital channels.

– Support the development and execution of co-branded campaigns, events, and other initiatives that align with partner goals.

– Contribute to virtual events, content creation, and promotional efforts in collaboration with partners.

Qualifications

– Bachelor’s degree in marketing, communications, or a related field; relevant work experience may be considered.

– 5+ years of experience in marketing, focusing on event management, ABM programs, or partner/channel marketing.

– Proven success in managing and executing virtual events that drive measurable results.

– Strong understanding of digital marketing and ABM principles.

– Exceptional project management skills with the ability to manage multiple priorities and meet deadlines.

– Experience utilizing marketing tools such as HubSpot, Marketo, or similar platforms.

– Strong communication and collaboration skills.

– Familiarity and comfort level with reporting and analytics tools, along with basic proficiency in Excel.

– Experience in building initiatives from the ground up.

What you can count on

– Competitive start-up salary and generous stock options.

– (US Hires and FTE via Remote) 100% paid health benefits for you and your family.

– Flexible time off.

– Potential fast-tracked career advancement opportunities.