Marketing Automation Manager (Remote)

Do you love helping customers get the most out of their products?

Join our Marketing Automation Team supporting Cloud Computing

Our team is a dedicated group within the Digital Technology, Insights & Operations at Akamai. We are focused on modernizing the marketing technology stack and improving customer experience. By collaborating cross-functionally, the team delivers best-of-breed tools, ensuring stellar customer experiences and effective marketing capabilities.

Partner with the best

As a Marketing Automation Manager, you will support the execution and activation of global marketing campaigns. You will be key in developing, analyzing and optimizing best-in-class marketing, leveraging Salesforce Marketing Cloud (SFMC).

As a Manager Marketing Automation, you will be responsible for:

• Supporting Global and Field Marketing email campaigns, advising on email best practices, audience segmentation and overall strategy.
• Managing and organizing data, including bi-directional integration points, integrity, segmentation, and compliance with relevant privacy regulations.
• Designing and executing campaigns using respective tools and functionalities, including templates, journey personalization, automations, and optimization.
• Creating an informed, decision making environment through KPI/metric analysis, identifying trends/opportunities, and presenting insights to stakeholders.
• Enabling and educating the global marketing team by developing engaging documentation and training materials.
• Troubleshooting issues, providing insight, and resolving platform-related challenges (e.g. data discrepancies, monitoring system performance, etc.).

Do What You Love

To be successful in this role you will:

• Have at least 8 years of relevant marketing automation experience and a Bachelor’s degree.
• Demonstrate excellent marketing automation capabilities including nurture program creation, email marketing, event programs, and quality assurance.
• Have experience in successfully utilizing marketing technology tools that integrate with MA Platforms – particularly SFMC
• Have focus on balancing internal stakeholder needs and optimal customer experience to reach solutions to accommodate both.
• Embrace, operate, and innovate in an ambiguous environment and methodically articulate/document processes, while driving results.
• Be certified or highly-skilled in SFMC with solid technical acumen, including knowledge of HTML/CSS, SQL, and AMPscript.
• Be detail-oriented, excellent problem-solving skill-set to quickly identify and resolve technical or functional challenges.
• Stay abreast with industry trends, features, and best practices (e.g.: attending webinars/trainings and reading insights).

Work in a way that works for you

FlexBase, Akamai’s Global Flexible Working Program, is based on the principles that are helping us create the best workplace in the world. When our colleagues said that flexible working was important to them, we listened. We also know flexible working is important to many of the incredible people considering joining Akamai. FlexBase, gives 95% of employees the choice to work from their home, their office, or both (in the country advertised). This permanent workplace flexibility program is consistent and fair globally, to help us find incredible talent, virtually anywhere. We are happy to discuss working options for this role and encourage you to speak with your recruiter in more detail when you apply.

Learn what makes Akamai a great place to work

Connect with us on social and see what life at Akamai is like!

We power and protect life online, by solving the toughest challenges, together.

At Akamai, we’re curious, innovative, collaborative and tenacious. We celebrate diversity of thought and we hold an unwavering belief that we can make a meaningful difference. Our teams use their global perspectives to put customers at the forefront of everything they do, so if you are people-centric, you’ll thrive here.

Working for you

Benefits

At Akamai, we will provide you with opportunities to grow, flourish, and achieve great things. Our benefit options are designed to meet your individual needs for today and in the future. We provide benefits surrounding all aspects of your life:

• Your health
• Your finances
• Your family
• Your time at work
• Your time pursuing other endeavors

Our benefit plan options are designed to meet your individual needs and budget, both today and in the future.

About Us

Akamai powers and protects life online. Leading companies worldwide choose Akamai to build, deliver, and secure their digital experiences helping billions of people live, work, and play every day. With the world’s most distributed compute platform from cloud to edge we make it easy for customers to develop and run applications, while we keep experiences closer to users and threats farther away.

Join us

Are you seeking an opportunity to make a real difference in a company with a global reach and exciting services and clients? Come join us and grow with a team of people who will energize and inspire you!

Akamai Technologies is an Affirmative Action, Equal Opportunity Employer that values the strength that diversity brings to the workplace. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of gender, gender identity, sexual orientation, race/ethnicity, protected veteran status, disability, or other protected group status.

If no date is displayed, applications are being accepted on an ongoing basis until the job is filled.

Primary Location

India

Is relocation available for this position?

No