Marketing Coordinator (Remote)

Marketing Coordinator | Bluestream | Canada

About Bluestream

Marketing Coordinator | Bluestream | Canada

About Bluestream

Founded in 1997 and with a global customer base including numerous Fortune 500 companies, Bluestream is a world leading developer of software to create, manage, and publish technical content. Building on our flagship XDocs Component Content Management System for technical documentation management, our innovative products are being deployed across many industries in more and more diverse ways: illustrated parts catalogs for heavy equipment manufacturers, airline policies and procedures, medical certification training, dynamic “as configured” content assembly, and more. Our market is exploding, and we need to develop and promote our brand.
About the Role
Bluestream is looking for a Marketing Coordinator who will bring their marketing skills, technical savvy, energy and enthusiasm to the company. The ideal candidate will have a passion for marketing, a genuine interest in software, and the desire to learn new technology and contribute to Bluestream’s continued growth and success. This is a work-from-home position located in the Vancouver area with some in-person meetings in downtown Vancouver. Bluestream is poised for growth, and this is an exciting opportunity with potential for growth and career development.
Qualifications
The ideal candidate will have:

Bachelor’s Degree or higher, preferably in Marketing or Business
A minimum of one year of experience in a Marketing role in a high tech company
Good understanding of web-based Marketing, including proficiency with LinkedIn, Google Ad Words analytics, and search engine optimization
Strong skills in software use, including website design, WordPress, Microsoft Office suite, and Adobe Illustrator
Graphic design skills and experience
Knowledge and experience with CRM systems – HubSpot
Knowledge of animation software would be a benefit
Must be a BC resident

Personal Qualities
The successful candidate:

Is methodical with attention to detail
Works well within a team and individually
Takes a high degree of ownership
Prioritizes workload effectively and thrives in a fast-moving, high-pressure environment
Demonstrates passion and creativity in the way they approach their work
Rapidly responds to the changing needs of the business
Learns new software and skills quickly
Has excellent written and verbal communication skills

Responsibilities
Working with the Bluestream Marketing and Sales team, you will help drive Bluestream’s online brand. You will:

Update Bluestream’s WordPress website with new content
Manage social media accounts by posting updates and responding to messages on LinkedIn
Submit ideas for marketing programs designed to enhance and grow the Bluestream brand
Use website analytics to ascertain the relative effectiveness of ongoing campaigns and understand the way users interact with the site (Google Analytics, LeadForensics, GoogleAdwords)
Write and edit press releases
Attend industry events, conferences, and trade shows to promote Bluestream’s brand and products with customers and partners

Job Types: Full-time, Permanent

Pay: $45,000.00-$55,000.00 per year

Benefits: