Marketing Manager (Remote)

About Brand Blvd: 

Brand Blvd is a dynamic and rapidly growing marketing and promotional merchandise agency committed to helping businesses build and enhance their brand presence through quality branded merch, swag kits, online stores, and creative design services. We specialize in providing innovative solutions that leave a lasting impact on our clients and their target audiences. 

We are looking for a passionate and experienced Marketing Manager to join our remote team. Reporting to the Director of Marketing, this role is ideal for a strategic thinker with excellent project management skills, a results-driven mindset, and a proven ability to lead marketing initiatives from start to finish. 

Responsibilities: 

As a Marketing Manager, you will oversee and execute a range of marketing initiatives designed to elevate Brand Blvd’s visibility and impact. 

Strategy & Leadership: 

• Assist in executing our yearly initiatives outlined in our strategic plan. 
• Develop and implement comprehensive lead generation strategies targeting our ideal customer profiles, exploring new avenues to obtain leads. 
• Execute and manage large projects, such as a website revitalization, ensuring user-centric design, search engine optimized content and functionality. 
• Execute action items following our brand audit to align messaging with corporate goals. 
• Lead ABM (Account-Based Marketing) strategies and campaigns, exploring new avenues to reach our chosen accounts. 

Content & Communication: 

• Devise content strategies to support marketing goals and coordinate with our freelance content writer to execute content plan. 
• Oversee the work of the Marketing Specialist.  
• Complete monthly reporting and analytics to measure departmental success and ROI. 
• Train and enable the sales team to leverage marketing initiatives effectively. 
• Oversee email newsletters and explore new avenues for growth. 
• Position Brand Blvd as a thought leader by developing long-form content (e.g., lookbook, whitepapers, webinars) tailored to your ICP (marketing and HR leaders). 
• Pursue partnerships to amplify the brand’s expertise. 

Project Management: 

• Manage multiple marketing projects simultaneously, ensuring deadlines and quality standards are met. 
• Collaborate with cross-functional teams to align marketing efforts with organizational objectives. 

Qualifications: 

• Degree in Marketing, Business, or a related field. 
• 5+ years of marketing experience, including a proven track record of strategic planning and execution. 
• Strong understanding of digital marketing, SEO, lead generation, and ABM principles. 
• Exceptional communication, leadership, and organizational skills. 
• Deep understanding of B2B marketing strategies. 

How to Apply: 

If you’re ready to take on a strategic role that drives growth and impact, please apply by December 16th.