Marketing Manager (Remote)

At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.

On this occasion, we are looking for a Marketing Manager for a US client

Accountabilities

• Successfully executed marketing campaigns for client’s new condominium.
• Development of sales projects.
• Develop and manage marketing strategies and budgets tailored to each project.
• Ensure campaigns deliver high-quality leads that align with sales goals.
• Coordinate and manage external vendors to deliver marketing materials and services on time and within budget.
• Provide regular performance analytics and insights to optimize marketing strategies.

Primary Scorecard Measurables & Metrics

• Execution of marketing campaigns within budget and scope.
• Lead generation volume and quality based on campaign goals.
• Clear, actionable reporting on campaign performance and ROI.

Processes Owned

• Created and executed a marketing campaign for new condominium sales.
• Budget management and invoice management for project-specific marketing initiatives.
• Timeline and deliverable coordination with internal teams and external partners.

Key Responsibilities

Marketing Campaigns:

• Develop and execute marketing strategies to support sales objectives for new condominium developments.
• Create multi-channel marketing campaigns, including digital ads, email marketing, social media, and content marketing.
• Work directly with project teams to ensure campaigns align with overall project goals and brand identity.

Vendor and Partner Management:

• Coordinate with external vendors, including designers, content creators, and advertising platforms, to produce high-quality marketing materials.
• Manage relationships with media outlets and digital platforms to ensure campaign success.

Content Development and Digital Forms:

• Oversee the creation of engaging content across various formats, such as email, social media, blog posts, and videos.
• Setup and manage campaigns on platforms like Google Ads, Facebook, Instagram, YouTube, and others.
• Administer and update project-specific CRM systems to track and feature leads effectively.

Performance Analytics and Reporting:

• Conduct detailed analysis of marketing campaign performance to identify trends and areas for optimization.
• Report on key metrics such as lead generation, cost per lead, and conversion rates.

Budget and Timeline Management:

• Develop and manage marketing budgets for each project, ensuring efficient use of resources.
• Process monthly invoices to ensure all accounts are paid in full and clients have full insight into invoices they are due to pay.
• Create and maintain detailed project timelines, ensuring deliverables are met on schedule.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 3-5 years of professional experience in marketing, ideally with a focus on digital campaign execution.
• Proficiency with marketing platforms like Monday.com, HubSpot, Google Ads, and social media management tools.
• Familiarity with CRM systems and budget management practices.
• Strong organizational and communication skills, with the ability to manage multiple projects simultaneously.
• Detail-oriented and capable of working independently as well as part of a team.

We consider candidates from all around LATAM! This is a full-time, remote position to work with the USA. Sounds like you? Let’s see your application!