Marketing Manager (Remote)

Job description

Job Summary

Job Title: Marketing Manager

Job Type: Full-Time

Compensation: Competitive.

Language: English (required).

Company Description

Everything we do, we believe in challenging the status quo. We do this by shaping, fueling, and leading the rise and growth of people, communities, organizations, and nations. We are a business group revamping Digital Banking in Africa, Social Media worldwide, and supporting various other companies in both the US and African markets. We are thrilled to invite you to join our team. When you join our firm, be it on a single project or as a life-long team member, you are joining a firm that will challenge you and invest in you.

Position Summary

We’re looking for a:

• Marketing Expert with experience working with various clients or on various projects simultaneously.
• SEO and SEM Expert with hands-on experience.
• Social Media/Digital Marketing, Software Product Marketing, and Marketing Strategy development Expert with hands-on experience.
• Goal-orientated and Result-driven Marketing Strategist with a solid understanding and experience in marketing strategy development, marketing analysis, and customer acquisition.
• Tech Product Marketing Expert.

As our Marketing Manager, you will be managing the marketing strategy, branding, and customer acquisition channels of a few companies simultaneously.

Duties and Responsibilities

• Actively Manage the SEO, SEM, and Social Media Marketing of our Firms.
• Train team on marketing management activities.
• Develop, implement, and monitor a quarterly, monthly, and weekly schedule of marketing and branding activities to meet the target marketing goals of our companies.
• Manage the branding and customer acquisition/engagement campaigns of the firm, including but not limited to email marketing, paid social, search engine optimization, content development, influencer management, and event management.
• Develop measurement methodology, set up tracking, build reports and dashboards, and analyze the results to provide visibility into campaign effectiveness.
• Leverage relevant data to plan marketing initiatives and regularly track, evaluate, and report on campaign metrics/ROI against KPIs and adjust campaigns as needed in response.
• Lead the firm’s marketing collaterals, messaging, and overall branding.
• Manage other team members for optimal marketing results and manage new business projects or ad-hoc activities.

Qualifications and Skills:

• 5+ years of experience in Digital Marketing, Marketing Management, and Community Building.
• 5+ Years of tech product or software application marketing.
• Bachelor’s degree in Marketing, Business, or related disciplines. Master’s degree preferred.
• Mastery of digital marketing activities such as email marketing, paid social, search engine optimization, content development, and more.
• Energetic, go-getter, and creative marketing professional ready to roll sleeves, find answers, and achieve results.
• 3+ years of experience in Fintech, banking, or SAAS marketing is ideal.
• Ability and willingness to grow into a Senior Marketing Management role within the firm.
• Knowledge of Google Suite, HubSpot, and other marketing management tools.
• Experience managing budget and marketing forecasts along with ROI assessment/tracking.
• Abreast of new marketing management strategies and activities with an international mindset.

Don’t hesitate to follow up if you are more than the ideal candidate.