Marketing Operations Business Partner Sr (Remote)

Dayforce is a global human capital management (HCM) company headquartered in Toronto, Ontario, and Minneapolis, Minnesota, with operations across North America, Europe, Middle East, Africa (EMEA), and the Asia Pacific Japan (APJ) region.

Our award-winning Cloud HCM platform offers a unified solution database and continuous calculation engine, driving efficiency, productivity and compliance for the global workforce.

Our brand promise – Makes Work Life BetterTM- Reflects our commitment to employees, customers, partners and communities globally.

Location: The successful candidate will have the opportunity to work in a hybrid environment; working remote as well as at the closest office location.

About The Opportunity

The Senior Marketing Operations Business Partner is a hands-on leader who serves as a trusted advisor to our Marketing & Communications leaders supporting a global marketing organization. Reporting to the Sr. Director of Marketing Operations, you will be responsible for partnering with marketing leaders, building strong relationships with other functional departments to influence decisions, driving process optimization and improving the overall marketing program. Ultimately, you will drive business transformation and operational excellence, while aligning our marketing strategy and program with sales and the overall company’s objective.

What You’ll Get To Do

• Act as a trusted advisor and partner to the business with credibility and influence, from strategy to execution.
• Immerse yourself into the business, understand the strategic vision and learn current operations, so that you can ultimately be seen as part of the leadership team.
• Help with yearly marketing planning by reviewing business performance every quarter, supporting budgeting, analyzing ROI, and ensuring the marketing calendar aligns with sales and company goals
• Analyze the marketing funnel to identify risks or opportunities and provide actionable recommendations based on quantitative data
• Simplify and optimize reports/dashboards or related infrastructure – make consumption of reports/dashboards accessible and relevant for senior leaders.
• Identify opportunities to improve marketing program effectiveness. Coordinate cross-functionally to deliver process improvements, playbooks, toolkits, and skills development.
• Work with IT, Sales, Strategy, and Finance teams to improve processes, define business requirements, maintain accurate data, and measure ROI of campaigns/programs
• Encourage best practices in measuring marketing program performance by collaborating with marketers to develop and evaluate their programs
• Create leader-ready presentations with accurate data and relevant insights
• Support strategic projects, as required.

Skills And Experience We Value

• Strong technical proficiency with marketing automation, CRM, and analytics platforms
• Salesforce.com reporting & analytics experience required
• Strong analytical and problem-solving skills, with the ability to leverage data to drive decision-making
• Excellent communication and collaboration skills, with the ability to build strong relationships across functions and levels
• Ability to work independently and as part of a team.
• Detail-oriented and able to manage multiple projects simultaneously.
• Bachelor’s degree in marketing, business, or a related field; MBA an asset
• 5+ years of experience in marketing or management consulting
• Experience supporting a B2B Marketing function and possess a strong understanding of the mechanics behind both sales & marketing functions (i.e. lead lifecycle, opportunity creation & sales stages, forecasting etc.)
• Experience with other Sales & Marketing technology such as Marketo, Bizible, Gong, ZoomInfo an asset
• Experience working with BI tools such as PowerBI, Tableau an asset

What’s in it for you

Dayforce is fueled by the diversity of our talented employees. We are an equal opportunity employer and consider and embrace ALL individuals and what makes them unique. We believe our employees should be happy and healthy, with peace of mind and a sense of fulfillment.

We encourage individuals to apply based on their passions.

Dayforce encourages personal and professional growth. We offer excellent time away from work programs, comprehensive wellness initiatives and recognition through competitive pay and benefits.

With a commitment to community impact, including volunteer days and our charity, Dayforce Cares we provide opportunities for you to thrive both in your career and personal life. Our focus is not just on your job but on supporting you to be the best version of yourself.

Fraudulent Recruiting

Beware of fraudulent recruiting. Legitimate Dayforce contacts will use an @dayforce.com or @Ceridian.com email address. We do not request money, checks, equipment orders, or sensitive personal data during the recruitment process. If you have been asked for any of the above, or believe you have been contacted by someone posing as a Dayforce employee, please refer to our fraudulent recruiting statement found here: https://www.dayforce.com/be-aware-of-recruiting-fraud