Paid Media Manager (Remote)

Join a forward-thinking digital marketing agency renowned for delivering measurable results and innovative strategies. We are in search of a skilled Paid Media Manager with extensive experience in managing and enhancing paid advertising campaigns, particularly on Google Ads. Your expertise will be pivotal in driving return on investment (ROI) and crafting high-performance campaigns that resonate with our diverse clientele.

Our team is comprised of industry veterans who approach each project with a creative and customized perspective. We pride ourselves on fostering a collaborative and inclusive environment where all ideas are welcomed, and continuous learning is championed in this fast-evolving sector.

Job Overview

In this essential role, you will enhance our agency’s digital marketing proficiency by overseeing and optimizing paid social media and Google advertising campaigns for a variety of brands. Your contributions will be vital in amplifying client success by integrating and supporting organic SEO initiatives with targeted paid media solutions.

Key Responsibilities

• Manage daily operations of PPC and paid social media channels.
• Define and execute the digital marketing strategy for paid media, overseeing campaigns from conceptualization to execution and performance analytics.
• Analyze campaign metrics and provide comprehensive insights to the leadership team.
• Allocate and manage budgets effectively to maximize ROI while ensuring optimal resource utilization.
• Implement budget monitoring and forecasting methods to enhance resource distribution.
• Remain informed about industry developments, technological advancements, and new platforms to propose innovative campaign strategies.
• Conduct competitive analysis in collaboration with the media buying team.
• Collaborate with content teams to synchronize organic social media efforts with paid media initiatives.
• Aid in client growth by applying organic social media tactics when necessary, with a primary focus on paid media optimization.
• Leverage AI tools to boost targeting, campaign performance, and innovation.
• Undertake additional tasks to bolster team and client success as needed.

Required Skills

• Minimum of 3 years in digital marketing with an emphasis on paid media management (PPC and paid social).
• Demonstrated proficiency in managing campaigns across platforms such as Google Ads, Facebook Ads, Instagram, and LinkedIn.
• Familiarity with organic social media management as a complementary strategy to paid media efforts.
• Strong analytical capabilities to interpret data for driving campaign enhancements.
• Creative problem-solving abilities, demonstrating a proactive mindset in strategic planning and data interpretation.
• Effective budget management and forecasting skills aimed at maximizing ROI.
• Superior project management and organizational skills to handle multiple priorities efficiently.
• Strong communication and presentation abilities, capable of simplifying complex concepts.
• Collaborative, team-oriented, and adaptable to change, with a focus on cultivating positive client relationships.
• Attention to detail and a commitment to delivering high-quality work.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Business, or a related field, or equivalent professional experience.
• Proven record of managing Facebook Ads budgets exceeding $150,000.
• Expertise in digital marketing, including both paid and organic social media strategies.

What We Offer

• A flexible remote work environment with adaptable scheduling.
• Opportunities for professional growth and development within our agency.
• A supportive and collaborative team culture that values each member’s contributions.
• Competitive salary and performance-based bonuses, with the potential for six-figure earnings.

How To Apply

To apply, please send your resume and include case studies or a portfolio showcasing your paid media experience to [email address]. Ensure to mention “Paid Media Manager” in the subject line.

Core Values

• Honesty and transparency
• Consistent accountability
• Proactive approach
• Commitment to improvement
• Integrity and trust

Additional Details

This is a full-time salaried position that includes benefits such as PTO and health insurance, commencing immediately, along with a 401(k) option available after one year.

Salary range: (57,000 – )63,000, based on experience.

Note: This position is not eligible for sponsorship.

We look forward to seeing how your expertise can help elevate our digital marketing initiatives.

Employment Type: Full-Time