We are seeking a dynamic and experienced Product Marketing Professional to lead the go-to-market strategy for our advertising solutions tailored for large clients and partners in North America. The ideal candidate will have a robust background in marketing and project management, with a proven track record in driving product growth within fast-paced internet or online marketing environments. This role requires a strategic thinker who excels in cross-functional team settings and possesses exceptional digital marketing skills.

Key Responsibilities:

• Develop and execute go-to-market strategies for advertising solutions.
• Collaborate with product marketing and sales channels to drive product growth.
• Work effectively with cross-functional teams to achieve business objectives.
• Influence stakeholders within a highly matrixed organization.
• Utilize critical thinking and analytical skills to solve problems with data.
• Provide excellent customer service in a client-facing capacity.
• Communicate and present effectively to various levels within the organization.
• PMM support for 2025 priority product areas across Large Advertisers, Partners and Agencies
• Provide product Go To Market (GTM) coverage for GBG product priorities (Reels, Signals, Automation, Creators, Best practices) and Brand products and solutions
• Pull data on product adoption and distill insights to help guide strategy and execution
• Work with sales teams to identify opportunities and supporting general market activations for the sales teams

Required Qualifications:

• Bachelor’s Degree.
• 10 years of experience in digital marketing.
• Proven product marketing experience in web and mobile advertising, with contributions at both strategic and tactical levels.
• Strong analytical skills and experience in data-driven problem-solving.
• Demonstrated ability to influence behavior across various organizational levels, including cross-functional managers.
• Customer service orientation with experience in client-facing roles.
• Excellent communication and presentation skills.
• Familiarity with Meta’s advertising products.

Preferred Qualifications:

• Experience in one or more of the following areas: Partnerships, Large Businesses, Product Marketing, and Digital Ads Products.
• 6-8 years of experience in brand or direct response marketing, advertising strategy, or media buying.
• Project/Program Management experience to drive partnerships through shared goals and aligned workstream ownership.
• Executive presence, with experience in driving strategic and tactical product decisions with C-Level audiences.
• Proven experience in influencing decision-makers at all organizational levels.
• Ability to distill complex information into easily communicated themes.
• Experience in training and education.
• Familiarity with e-commerce strategies.
• Previous FAANG experience highly preferred
• Google ads, TikTok ads experience
• MBA

Location: Remote/ On Site

Role type: Contract 8.5 Month Position

Expected hours: 40 per week

Benefits:

• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Application Question(s):

• Do you or will you in the future require any sponsorship to work in the US?

Language:

• English (Required)