Product Marketing Manager Wfh (Remote)

Job Overview

As a distinguished leader in IT and streaming solutions, our company is at the forefront of delivering exceptional online experiences. We pride ourselves on our global presence and a diverse workforce, representing over 40 nationalities. We are seeking a driven and passionate Product Marketing Manager to spearhead the marketing initiatives for a designated product group within our global PR & Marketing department. In this pivotal position, you will serve as the vital link between product development teams and marketing/PR teams, ensuring the seamless execution of strategies that are in harmony with product objectives.

Key Responsibilities

• Serve as the primary marketing authority for a specified product cluster, ensuring strategic alignment between product priorities and marketing initiatives.
• Oversee the creation and implementation of marketing plans, campaigns, and collateral.
• Lead a team of marketing professionals, providing guidance on strategic execution and fostering their professional development.
• Collaborate with multiple departments, including PR, digital marketing, and events, to enhance market visibility and drive product growth.
• Conduct in-depth market research and competitive analysis to ascertain customer requirements, industry trends, and potential growth avenues.
• Formulate and optimize comprehensive marketing strategies, ensuring alignment with overarching business goals and product targets.
• Manage product launches and orchestrate multi-channel campaigns, ensuring coherent messaging across all platforms.
• Define and monitor key performance indicators (KPIs), regularly assessing campaign performance and providing insights for continuous improvement.

Required Skills

• Proven expertise in product or performance marketing, particularly within a global or multi-product context.
• Strong project management and leadership capabilities, with a proven ability to manage diverse products and teams across regions.
• Exceptional communication and interpersonal skills, facilitating effective collaboration across various teams.
• Experience in crafting and executing multi-channel marketing strategies, encompassing digital, social, PR, and content marketing.
• Proficiency in utilizing various marketing tools and platforms, including analytics and marketing automation.
• A data-driven mindset with a focus on analyzing market dynamics and customer behavior to inform strategy.
• Proven ability to thrive in a fast-paced and dynamic environment, adept at managing multiple priorities simultaneously.
• Fluency in English is required; proficiency in additional languages is advantageous.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related discipline (Master’s degree preferred).
• Minimum of 10 years of relevant experience in product or performance marketing.

Career Growth Opportunities

We are deeply committed to professional development and encourage our team members to guide one another on strategy and execution, fostering a culture of continuous learning and career advancement.

Company Culture And Values

As we continue to expand, we value passionate individuals who are eager to make a significant impact within a collaborative environment that promotes innovation and diversity.

Compensation And Benefits

• Remote work options available.
• Competitive salary and comprehensive benefits package commensurate with your experience and role.

Note: This job description outlines the primary responsibilities and qualifications for the position but is not exhaustive. Duties may evolve as per business needs.

Employment Type: Full-Time