Programmatic Specialist (Remote)

Join the Global Marketing Revolution: Make Your Mark!

Welcome to an extraordinary opportunity to propel your career to new heights while making an indelible mark on the global stage! Our client is seeking a highly skilled and experienced Programmatic Specialist to join their digital marketing team. The ideal candidate will have at least 3 years of experience in programmatic advertising, with a strong understanding of campaign management, ad technology, data analysis, and optimization strategies. You will be responsible for driving the performance of programmatic campaigns, ensuring effective targeting, and maximizing return on ad spend (ROAS) for clients. You’ll have the chance to work with a diverse team, collaborate with clients from around the world, and drive results that redefine industry standards—all while enjoying the benefits of familiar surroundings and the support of your local community.

Where Marketing Meets Opportunity:

Employment Type: Full-time

Shift: Night Shift, Mon – Fri 10:00 PM to 07:00 AM

Work Setup: Permanent Work from Home

Perks: Day 1 HMO, Unlimited Paid Time Offs (PTO), Above-market salary, Global exposure

Lead the Way: Driving Results in the Marketing Realm

Campaign Strategy and Planning

• Develop and execute programmatic advertising strategies to meet client goals.
• Conduct audience research, identify key targeting opportunities, and define KPIs.
• Collaborate with cross-functional teams to align programmatic strategies with broader marketing objectives.

Campaign Management

• Oversee end-to-end programmatic campaigns across DSPs (Demand-Side Platforms) such as Google DV360, The Trade Desk, Amazon, and Criteo.
• Manage budgets, pacing, bidding strategies, and daily performance optimizations.
• Ensure accuracy in campaign setup, creative execution, and tracking.

Data Analysis & Optimization

• Analyze data from campaigns to measure performance and identify areas for improvement.
• Implement A/B tests and other optimization techniques to enhance CTR, conversion rates, and overall campaign efficiency.
• Provide actionable insights and regular reporting to internal teams and clients.

Ad Tech & Tools Management

• Stay updated on programmatic platforms, tools, and industry trends.
• Use ad technology platforms (DSPs, DMPs, SSPs) effectively to enhance campaign performance.
• Ensure correct implementation of tracking pixels and tags (e.g., Google Tag Manager, CM360).

Client Communication & Reporting

• Maintain ongoing communication with clients to provide updates on campaign performance and recommendations for improvement.
• Deliver comprehensive performance reports, highlighting key metrics, insights, and next steps.

Elevate Your Expertise: Skills That Set You Apart

• Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• 3+ years of experience in programmatic advertising, digital media buying, or similar roles.
• Proficiency in DSP platforms such as Google DV360, The Trade Desk, Amazon, or others.
• Strong analytical skills with experience in campaign performance tracking, data interpretation, and optimization.
• Understanding of ad serving technologies and tools (e.g., Google Tag Manager, Google Analytics, CM360).
• Solid knowledge of audience targeting, retargeting, and lookalike modeling.
• Experience with A/B testing and optimization strategies.
• Excellent communication skills, both written and verbal.
• Ability to manage multiple campaigns and prioritize tasks.
• Google Ads and/or programmatic certifications are a plus.

Personal Attributes

• Results-driven and performance-oriented.
• Detail-oriented with a strong focus on quality and accuracy.
• Proactive, self-motivated, and able to work independently or as part of a team.
• Creative problem-solver with a passion for digital media and advertising technologies.

Rewards Beyond Measure: Enjoy the Fruits of Your Labor

• Day 1 HMO coverage
• Permanent Work from Home
• 5-day work week (Weekends off)
• New work laptop & monitor provided
• Unlimited paid time offs (PTO)
• Unlimited opportunities for employee referral incentives across the organization
• Employee engagement activities
• Upskilling through Emapta Academy
• Career growth opportunities
• Standard government and Emapta benefits
• Diverse and supportive work environment

Innovative Minds, Impactful Solutions: Our Visionary Partner

Step into the world of our client, Alley Group, one of the world’s fastest-growing performance marketing agencies. With offices and remote teams in the Philippines, Australia, and the United States, our client is a dynamic force in the marketing industry. They work with clients of all sizes, from startups to Fortune 500 companies, and are renowned for their data-driven approach to marketing. Here, they go above and beyond to ensure their clients’ success, making customer service their top priority. You are guaranteed to become part of a passionate, innovative, and global community dedicated to transforming the marketing landscape.

Who are we?

Discover a world of possibilities at Emapta, where your career takes flight in stability and growth. Join a team that thrives on camaraderie, supporting each other to achieve excellence together. Experience the satisfaction of being recognized for your contributions with competitive compensation packages that reflect your skills and commitment. Immerse yourself in a positive work culture that encourages collaboration, innovation, and personal development. We provide you with the platform for your success, empowering you to reach new heights in a supportive and inclusive environment.

With a wide roster of international clients from various industries and a proven track record of success, Emapta offers a stable foundation for your career. Team up with like-minded professionals who are passionate about making a meaningful impact through premium global opportunities at your fingertips. Apply now and create a better future with us.

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