Public Relations Manager (Remote)

The Volunteer Public Relations Manager will play a critical role in positioning BP2025 as an organizational titan by crafting and executing strategic media relations campaigns. This individual will oversee all aspects of public relations, including managing press runs, organizing press events, drafting press releases, and cultivating relationships with media outlets. The role requires exceptional communication skills, creativity, and a deep understanding of public relations strategies to elevate BP2025’s visibility and reputation.

Responsibilities

Press Runs

• Plan, coordinate, and execute press runs to maximize positive media coverage of BP2025 initiatives, sustainability goals, and business milestones.
• Develop targeted media distribution lists to ensure press runs reach influential journalists, editors, and publications.
• Track, measure, and report on the impact and effectiveness of press runs, identifying areas for improvement.

Press Events

• Organize and manage press events, such as product launches, corporate announcements, media briefings, and community outreach initiatives.
• Oversee all event logistics, including venue selection, scheduling, invitations, and on-site coordination.
• Prepare spokespeople with key messages, media training, and Q&A documents.
• Ensure seamless execution of events and manage media attendance and follow-ups.

Press Releases

• Draft, edit, and distribute high-quality press releases and other media materials that align with BP2025’s communication goals.
• Collaborate with internal departments to gather relevant information for accurate and compelling content creation.
• Ensure all materials adhere to BP2025’s brand voice, tone, and messaging guidelines.

Media Relations

• Build and nurture relationships with key media contacts, including journalists, editors, and influencers in the energy and sustainability sectors.
• Serve as the primary point of contact for media inquiries, ensuring prompt and professional responses.
• Proactively pitch stories and secure media coverage for BP2025 initiatives.

Content Creation

• Collaborate with the marketing and content teams to develop engaging communication materials, including op-eds, blog posts, and social media updates.
• Ensure messaging consistency across all platforms and materials.

Crisis Communications

• Support crisis communication efforts by drafting statements, coordinating responses, and managing media relations during critical situations.
• Work closely with the Director of Communications to address sensitive or high-profile issues effectively.

Monitoring and Reporting

• Monitor media coverage and public sentiment related to BP2025 and the energy industry.
• Provide regular reporting on PR activities, including media impressions, audience reach, and sentiment analysis.

Qualifications

• Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
• 5+ years of experience in public relations, preferably in the energy or sustainability sector.
• Proven track record of successful press runs, media coverage, and event execution.
• Strong writing, editing, and verbal communication skills.
• Exceptional organizational and project management abilities.
• Experience in crisis communication and managing sensitive media relations.
• Proficiency in media monitoring tools and PR software (e.g., Cision, Meltwater).

Desired Attributes

• Creative thinker with a strategic mindset.
• Strong interpersonal skills and the ability to build relationships with diverse stakeholders.
• Adaptable to fast-paced, high-pressure environments.
• Passionate about sustainability and energy transition initiatives.