Richmond Marketing
Regional Business Manager Leinster (Remote)
Regional Business Manager Leinster | Richmond Marketing |Worldwide
ABOUT RICHMOND
Richmond is Ireland’s leading, trend-spotting premium brand builder.Founded in 1992, Richmond’s philosophy is simple; have great brands inour portfolio & hire great people – Where Great Brands Meet Great...
Regional Business Manager Leinster | Richmond Marketing | Worldwide
ABOUT RICHMOND
Richmond is Ireland’s leading, trend-spotting premium brand builder. Founded in 1992, Richmond’s philosophy is simple; have great brands in our portfolio & hire great people – Where Great Brands Meet Great People. We are brand builders who love to challenge the norms, disrupt the status quo, and bring new ideas to market.
JOB DESCRIPTION
We are looking for a highly competent Regional Business Manager to take ownership of the Leinster territory. In this role, the RBM will be the gatekeeper for Richmond in Leinster, which includes, but is not limited to, the On-Trade, Out of Home and Off-Trade channels. The key objective is to develop Richmond’s portfolio across all relevant channels through head office key account relationships and through our field force in trade, ensuring Richmond’s portfolio is available and visible.
KEY RESPONSIBILITIES
- Take full ownership of the territory performance across On-Trade, Out of Home and Off-Trade. Key metrics including volume, revenue, availability, visibility, and executional standards.
- In this multi-channel role, the RBM will directly manage the On-Trade and Out of Home field force and will indirectly support the Off-Trade channel.
- Maintain and enhance a team of high achievers by developing the key sales competencies within the team including selling, negotiation, and relationship management skills.
- Work closely with key stakeholders across Richmond to align on strategy, commercials, and events.
Specific On-Trade and Out of Home responsibilities: 70% time allocation.
- Set and implement quarterly KPI’s.
- Maintain the accurate completion of daily outlet audits with the team.
- Develop and manage strong business relationships with key groups and customers.
- Analysis of investment and promotions to refine future spending.
Specific Off-Trade responsibilities: 30% time allocation.
- Strategic input and support on key Off-Trade metrics:
- Distribution in line with revenue growth management.
- Market share performance.
- Process & implementation.
- Support and build head office relationships with key stakeholders: Off Trade key account groups and wholesalers.
KNOWLEDGE, SKILLS, AND EXPERIENCE
- 4+ years sales management experience.
- 2+ years on trade experience
- Understanding of FMCG industry and the Irish retail and bar landscape in Leinster.
- Commercially astute with relevant experience.
- A resilient self-starter with a result driven, entrepreneurial streak.
- Strong communicator with a proven ability at stakeholder management.
- High level of IT proficiency: Microsoft Word, PowerPoint & Excel.
- Candidates must be eligible to drive in the Island of Ireland and have a full clean drivers’ licence.
STANDARDS
- Must adhere to all company policies and procedures.
- Must keep high standards of appearance, behaviour, and discipline.
- Adhere to performance appraisal procedures.
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