Responsable De March Hydrog Ne (Remote)

About the role:

The Global Market Manager, reporting to the VP Strategic Growth, plays a crucial role in identifying new market opportunities and expanding the company’s reach.

They conduct market research, monitor and analyze trends, define future demand, drive strategic initiatives, and track performance to ensure market competitiveness and alignment with company goals.

This role will involve strategic planning, market analysis, and cross-functional collaboration to ensure our strategies align with market demands and contribute to company growth in core and growth market segments.

Key activities:

• Collaborate with product management, strategic marketing, and sales teams to define strategic roadmaps and prioritize initiatives, execution strategy, tactic planning and deployment.
• Collect and share market intelligence, terminology and emergent developments.
• Conduct market research and competitive analysis to identify key trends, customer needs, and opportunities for strategic differentiation.
• Develop marketing strategies and supervise marketing initiatives.
• Develop metrics and KPIs to track the performance of strategic initiatives and inform necessary adjustments.
• Develop and manage strategic campaigns, including value proposition design.
• Assess existing projects and programs and identify areas for improvement.
• Analyze and interpret data to make informed recommendations on strategic initiatives and operational improvements.
• Lead the evaluation of potential partnerships and new business models.
• Work collaboratively with strategic growth team to identify and assess acquisition targets aligned with growth strategy.
• Monitor and respond to industry trends, regulatory changes, and technological advancements to ensure our strategies remain competitive and compliant.
• Prepare and present periodic market updates on near-term market outlook, strategic insights, and recommendations to senior management and stakeholders, ensuring alignment with corporate goals.
• Organize leads, utilize CRM and sales tools to best manage marketing strategy.

Qualifications:

• You have a Bachelor’s degree in Marketing, Business Administration or Engineering, or equivalent experience. MBA is a plus.
• You have a Business experience at a managerial level within product management, sales, marketing, or engineering. Industry, customer, competitor, and product knowledge a plus.
• You have the ability to build, develop, and engage teams directly and indirectly.
• You have demonstrated strong problem solving and analytical skills to leverage data-driven insights and influence commercial activity.
• Excellent verbal and written communication skills with an emphasis on persuasive communication, tact, and negotiation.

Key Competencies:

• Strategic Mindset – Seeing ahead to future possibilities and translating them into breakthrough strategies.
• Business Insight – Applying knowledge of business and the marketplace to advance the organization’s goals.
• Nimble Learning – Actively learning through experimentation when tackling new problems, using both successes and failures as learning fodder.