Senior Copywriter (Remote)

Grapes, India’s leading Integrated communications agency nurtures digital strategy and marketing approach across paid, earned, and owned platforms. With both brand and business impact at the forefront, Grapes offers full services in Digital and Communication Solutions – Strategy Wonks at head and Creative at heart, we are strong in setting KPIs, and goals and executing innovative-creative campaigns. We combine Strategy, Process, and Trends to build brands and turn customers into evangelists.

Powered with deep technical knowledge combined with extensive experience in digital marketing, we at Grapes are equipped to service all our clients with perfect communication advice that is apt for their brands. The vision is a clear one, of outperforming expectations at every possible stage. With over 200+ minds continuously at work, we own what we do! Agile minds are at our core with a continuous endeavor to invest in talent.

About Role

• “Creative” isn’t a trait. It’s a philosophy; a way of thinking. Its ways of expression are many, and if the written word is your weapon of choice, read on.
• When it comes to your work, do you find the following relatable?Challenger – Never settles for the ordinary. Always looking for ways to be better and do better.
• Curious – An inquisitive mind that never stops asking meaningful questions. Both inward and outward.
• Driven – Takes charge and charges ahead even when things might not be in your favour.Determined – Has high standards for yourself and your team, and is ready to work hard to get everyone there.
• Bold – An appetite for calculated risks, unafraid to make mistakes and isn’t too worried about the unknown.Detail-oriented – Keeps the big picture in mind while never missing out on the fine print.
• Belief – Faith in the power of storytelling in advertising and understanding of the good (or bad) it can do, while potentially shaping culture.

Key Roles & Responsibilities

• If you relate to that, you should be able to tackle your day-to-day as a Senior Copywriter at Grapes Worldwide. Which should look like this:Understanding briefs, brands and brains*.Thinking. Cooking. Writing. Crafting. For ad films. Print ads. Multi-touchpoint campaigns. Social media posts. And more.
• Building great working relationships with clients.
• Mentoring Junior Copywriters and enabling them to grow.
• Working with the Account Management and Art team to bring ideas to life.
• Working with cross-functional teams like media managers, production houses, planners, and more.
• Assuring quality of all outgoing deliverables from your team.Proactively coming up with ideas that stick.*Brains – the consumer psyche, client mentality, and team dynamics.

Desired Qualifications

• A portfolio that makes you proud.
• 3-5 years of experience.
• Bachelor’s degree in communications, English, journalism, marketing, or a related field.
• As mentioned, these qualifications are ‘desired’ but not necessary. Exceptions to experience and degrees will be made if the portfolio of work stands out.