Senior Marketing Manager Wfh (Remote)

We are a fast-growing private equity-backed Veterinary Service Organization, operating as a majority owner and business partner to many veterinarian practices across the US. Our mission is to streamline operations for our partner practices by providing top-notch business solutions in areas like talent acquisition, marketing, human resources, finance, and operations. This allows our partners to focus their energy on what they do best – providing exceptional care for animals. Our core values, reflected in our acronym PETS (Passion, Engagement, Trust, and Service), guide everything we do.

Our doctor partners are empowered to make the best decisions for their practice, as they are the medical experts. We offer customized support, a co-ownership approach, and business solutions tailored to their unique goals. We foster a culture of open communication and collaboration, delivering innovative solutions to advance the veterinary field while preserving the medical autonomy and individuality of each hospital. Our central support team is dedicated to serving our practices. If you’re excited about making an impact on the health and wellness of pets with your talents, we’d love to hear from you!

Job Description

Senior Marketing Manager

This is an exciting opportunity to be a key marketing driver in our growing organization. Reporting directly to the Director of Regional Marketing, you will help us reach new levels of client engagement, drive volume growth for our practices, and further differentiate our brand.

We are looking for 1 to 2 candidates who are curious, agile learners with high emotional intelligence and a drive for success. Ideal candidates will have experience wearing many hats within a marketing organization and be ready to advance their careers by gaining exposure to various mediums, strategies, and initiatives. You will work closely with stakeholders across the organization and at our practices to create impactful and engaging marketing strategies.

The right fit will thrive in an entrepreneurial, empowering environment, eager to learn and grow while tackling various aspects of marketing. From building relationships with our veterinarian practices to driving customer growth strategies and executing campaigns in email, SMS, and website development, this role will have a high impact across our business.

Success in this role requires exceptional agility, time management, execution excellence, strategic drive, and a hunger for insights and solutions that drive the business. You will need to collaborate effectively with internal stakeholders, external partners, and various cross-functional teams.

Responsibilities

Communicate frequently with Regional Managers to adapt to the fast-paced changes in the veterinary industry related to marketing efforts

Develop and implement client growth strategies for our practices

Support the development of technology solutions to enhance client engagement and optimize performance

Lead the execution of email, website launches, SMS campaigns, and other marketing initiatives

Build and maintain high-impact relationships with our practices

Utilize marketing analytics to inform strategies and drive optimizations

Develop and apply Test & Learn messaging, frequency, and channel tests at scale

Manage projects, budgets, timelines, resources, and provide executive status reports

Lead agency and freelance partners to create outstanding marketing executions

Partner with practices for website redesigns, content gathering, and launches

Build collaborative relationships with cross-functional stakeholders to enhance the effectiveness of marketing technology solutions

Support practices with content calendars, social media, and performance reviews

Provide technical and strategic input on projects to achieve optimal results

Communicate project status and challenges effectively

Resolve questions and issues for the team and stakeholders

Support the development of our brand to further differentiate our organization

Perform other business needs and duties as assigned

Qualifications

5+ years of experience in Marketing, Communications, or a related field

Experience In The Veterinary Industry Is Preferred

1+ years of supervisory experience is preferred

Ability to attend corporate collaborative sessions and visit practices as required (Up to 25% travel expected)

Additional Information

The anticipated starting base salary for this role ranges from $100,000 – $120,000/year. We offer a comprehensive set of medical, non-medical, and retirement benefits that we encourage our employees to take advantage of.

We are committed to fueling your career goals with exclusive programs like our education, financial, and wellness initiatives, designed to support your growth.

We are a drug-free, equal opportunity employer. Company policy and federal and state laws prohibit discrimination based on age, color, race, religion, sex, disability, sexual orientation, or national origin.

Employment Type: Full-Time