Senior Marketing Manager Wfh (Remote)

We are seeking an accomplished Senior Marketing Manager to join our innovative team, dedicated to enhancing the marketing strategies for our influential networks that cater to CEOs, public company directors, and senior executives. This position is remote, with a preference for candidates located in Eastern or Central time zones, though we are open to flexible arrangements for exceptional talent.

Key Responsibilities

• Develop and execute comprehensive marketing initiatives to engage our members, encompassing email campaigns, direct mail, social media outreach, website content, and promotional materials.
• Contribute to the creation and refinement of content for emails, websites, events, and social media platforms.
• Collaborate with our telesales team to ensure that marketing collateral aligns seamlessly with outreach strategies.
• Oversee and manage our CRM system, establishing effective processes and pipelines for the sales team.
• Implement marketing campaigns utilizing our marketing automation tools.
• Craft and sustain a powerful presence on social media across relevant platforms.
• Leverage various database tools to segment and target key audiences effectively.
• Assess the efficacy of digital marketing, lead generation, email, direct mail, and phone campaigns against established KPIs and ROI metrics.
• Identify and analyze emerging trends to refine marketing strategies and optimize resource allocation.
• Work alongside internal teams to conceptualize and develop innovative growth strategies through digital marketing.

Required Skills

• 6-8+ years of experience in B2B marketing, ideally within the professional services or executive sector.
• Strong analytical abilities with a knack for managing multiple projects concurrently.
• Expertise in evaluating customer experiences across both digital and traditional marketing channels.
• Outstanding business writing and communication capabilities.
• A proactive and entrepreneurial mindset, driven by a passion for growth and innovation.
• Familiarity with LinkedIn marketing and database management is advantageous.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.

Career Growth Opportunities

At our company, we are committed to fostering professional development and providing advancement opportunities that align with your career aspirations.

Company Culture And Values

We champion diversity and inclusion, taking pride in being an equal opportunity employer. We actively encourage individuals from all backgrounds to apply and strive to create a workplace free from discrimination and harassment of any kind.

Compensation And Benefits

• Unlimited PTO and the flexibility to work from home.
• Robust career development and advancement opportunities.
• 401(k) plan with company contributions.
• Comprehensive medical, dental, and vision coverage.

Employment Type: Full-Time