Senior Marketing Program Manager (Remote)

Purpose:
As Stocksy’s Senior Marketing Program Manager, you will be responsible for overseeing and leading the planning, building, execution, and optimization of marketing programs to achieve business objectives.This position will work cross-functionally with other departments at Stocksy, and requires a high level of creativity, adaptability, attention to detail, communication skills, and management experience.

Reports to: VP Growth

Department: Marketing

Key stakeholders: Marketing, Sales

Direct reports: 0

Location: Remote
Role type: FT Employee (Canada) or FT Dependent Contractor (outside of Canada)
Hours: 35 hours/week, 9:00am to 5:00pm PST, Monday to Friday (or as agreed upon with Team Lead). All conditions of employment will be in accordance with the BC Employment Standards Act.

Behavioural Competencies:

• Highly organized and able to manage build and multiple projects at once
• Enthusiastic, creative, and engaged
• Articulate and analytical
• An excellent communicator who enjoys collaborative, team-based environments

Technical Competencies:

• Minimum of 6+ years of experience in building and delivering demand/revenue generation programs
• Strong understanding of SEO principles and analytics tools (e.g., Google Analytics).
• Able to work cross functionally, provide guidance and mentoring to marketing stakeholders
• Competent in managing lead lifecycles and driving leads through the marketing funnel
• Experienced in working with sales leadership and collaborating with operations team
• Familiarity with the creative industry, visual storytelling, and design principles.

Responsibilities:

Program Planning and Strategy

• Develop, build and implement demand focused marketing programs aligned with business objectives.
• Define program goals, target audience, and key performance indicators (KPIs).
• Collaborate with stakeholders to align program initiatives with overall marketing strategies.

Project Management

• Plan, execute, and oversee marketing campaigns from inception to completion.
• Manage project timelines, budgets, and resources to ensure successful delivery.

Team Coordination

• Work cross-functionally with marketing, sales, product, and tech teams.
• Facilitate communication among stakeholders to ensure alignment and collaboration.
• Build and maintain relationships with partners, vendors, and agencies.
• Provide updates on progress of marketing initiatives.
• Provide regular updates on performance against marketing objectives.

Performance Analysis

• Monitor and evaluate program effectiveness using analytics tools and metrics.
• Work closely with the operations team to develop insights to inform decision-making and future planning.

Budget Management

• Support allocation of program budgets, ensuring efficient allocation of resources.

Innovation and Improvement

• Identify opportunities to innovate and enhance marketing program effectiveness.

Stocksy supports a global membership of employees, contractors, and contributors from all walks of life. We find strength in what makes us different. We are committed to building a diverse membership and cultivating an inclusive environment where every one of our Co-op members can thrive.

We are actively seeking any member who may have taken a road less travelled to get to where they are now. Experience and education comes in many forms; so long as you are excited about working with us and feel you could be your best self in this role, then we want to hear from you!