Senior Marketing Specialist (Remote)

Marketing
Salary: Competitive Salary
Job Type: Full time
Experience: Senior Level

RTM Connect by BetterWho

Senior Marketing Specialist (Remote)

Senior Marketing Specialist | RTM Connect by BetterWho |Jamaica

We are seeking a highly skilled and motivated Marketing to join ourdynamic team. The ideal candidate will possess a comprehensiveunderstanding of various marketing categories and demonstrate the ability...

Senior Marketing Specialist | RTM Connect by BetterWho | Jamaica

We are seeking a highly skilled and motivated Marketing to join our dynamic team. The ideal candidate will possess a comprehensive understanding of various marketing categories and demonstrate the ability to drive successful campaigns across multiple platforms.

Key Responsibilities:

  • Website SEO: Optimize website content and structure to improve search engine rankings and organic traffic.
  • Google Ads: Develop, manage, and optimize Google Ads campaigns to maximize ROI and achieve marketing objectives.
  • Social Media Marketing:
  • Create and implement strategies for platforms including Facebook, Instagram, TikTok, and LinkedIn.
  • Generate engaging content to build brand awareness and foster community engagement.
  • Data Analysis: Analyze marketing data to derive insights, track performance, and inform decision-making.
  • Graphic Design:
  • Create eye-catching digital ads that align with our brand.
  • Edit videos for promotional purposes and social media content.
  • Digital Campaigns: Plan and execute comprehensive digital marketing campaigns from concept to completion.
  • A/B Testing Ads: Conduct A/B tests to optimize ad performance and improve conversion rates.
  • Tracking KPI’s for Ad Performance: Monitor and report on key performance indicators to assess campaign effectiveness.
  • API & Integrations: Manage API integrations for CRM systems and track ad performance effectively.
  • Marketing Software Knowledge: Utilize high-level marketing software and tools to enhance strategies and execution.

Qualifications:

  • Proven experience in digital marketing, particularly in SEO, Google Ads, and social media marketing.
  • Strong analytical skills with experience in data-driven decision-making.
  • Proficient in graphic design and video editing software.
  • Experience in managing and executing digital campaigns.
  • Knowledge of A/B testing methodologies and KPI tracking.
  • Familiarity with CRM integrations and API management.
  • Excellent communication and organizational skills.

Job Type: Full-time

Schedules Monday – Friday, business hours.

Hourly rate $10 – $15

What to expect next:

  • You must submit your application on our website to start your self-paced, online job application.
  • Our hiring platform will guide you through all the steps: submit your application, 2 minutes audio recording describing your home office setup, self-introduction, test results, and interview with the recruiting team.

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Tagged as: remote, remote job, virtual, Virtual Job, virtual position, Work at Home, work from home

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